CNN chief media analyst, Reliable Sources writer, NETWORK OF LIES author, @themorningshow producer, Sunny and Story's dad, 's hubby.
Followers
50.8K
Following
1.2K
Total Posts
Engagement Rate
0.45%
Avg Likes
217
Avg Comments
Brian Stelter is a verified Music creator based in United States. The account has built 50.8K followers on Instagram. The account posts mainly around music and parenting topics. Brian Stelter has shared 4,608 posts to date, currently around 9 posts a week. Typical posts draw 217 likes and 13 comments, putting engagement at 0.45%.
Counting 50.8K followers and 4,608 posts, Brianstelter sits in the InstME index as a Music account.
Compared with 17,051 other Music accounts with 10K–100K followers in the InstME index, Brianstelter's 0.45% engagement rate is in the bottom quarter (median: 2.47%).
The comment-to-like ratio works out to one comment per 17 likes, pointing to an unusually discussion-heavy audience.
Video content from Brianstelter draws about 1.1K views.
Recent posting activity averages about 9 posts per week, more than one per day.
Estimated sponsored-post value
$180–$330
Based on 50.8K followers and a 0.45% engagement rate, a single sponsored post by Brianstelter is worth an estimated $180–$330. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Parenting
| Metric | Brianstelter | Cohort median |
|---|---|---|
| Engagement rate | 0.45% | 2.47% |
| Average likes | 217 | 535 |
| Average comments | 13 | 35 |
| Posts per week | 8.81 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Brianstelter | Cohort median |
|---|---|---|
| Engagement rate | 0.45% | 1.39% |
| Average likes | 217 | 284 |
| Average comments | 13 | 21 |
| Posts per week | 8.81 | 0.47 |
Median values from 1,948 Music accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 29, 2026
Brian Stelter is a verified music creator based in United States on Instagram, with 50.8K followers.
Brian Stelter posts on Instagram as @brianstelter.
Brian Stelter has 50,823 followers on Instagram (50.8K) as of Mar 29, 2026.
Brian Stelter's engagement rate is 0.45%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by Brian Stelter average 217 likes and 13 comments.
Brian Stelter posts about 9 times per week on average.
Brian Stelter is registered as a creator account on Instagram and is verified.
Brian Stelter is categorized as a music and parenting account in the InstME index, based on the profile's bio and Instagram category across 4,608 posts.
Brian Stelter's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
4,608
13
Avg Views
1,117
Posts / Week
8.81
Growth Score
9 / 100
Engagement
1.85%
Yes. Brian Stelter carries the blue verified badge on Instagram.
A sponsored post from Brian Stelter is estimated at $180 to $330. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
