Official Instagram channel for Braun US, a proud part of the @ProcterGamble family.
Followers
19.7K
Following
42
Total Posts
Engagement Rate
0.24%
Avg Likes
43
Avg Comments
BraunUS is a verified Beauty brand on Instagram based in United States, tracked in the InstME index with 19.7K followers. Content spans beauty and art. BraunUS has shared 108 posts to date, currently less than one post a week. Engagement runs at 0.24%, or about 43 likes and 5 comments per post.
Counting 19.7K followers and 108 posts, Braun_us sits in the InstME index as a Beauty account.
Compared with 5,414 other Beauty accounts with 10K–100K followers in the InstME index, Braun_us's 0.24% engagement rate is below the median of 0.57%.
Comments arrive at about one per 9 likes, a sign of an unusually discussion-heavy audience.
Posting frequency for Braun_us sits at less than one post per week.
On audience quality, Braun_us lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
With 19.7K followers but only 42 accounts followed back, Braun_us shows the ratio of a well-established account.
Estimated sponsored-post value
$69–$130
Based on 19.7K followers and a 0.24% engagement rate, a single sponsored post by Braun_us is worth an estimated $69–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Braun_us | Cohort median |
|---|---|---|
| Engagement rate | 0.24% | 0.57% |
| Average likes | 43 | 134 |
| Average comments | 5 | 12 |
| Posts per week | 0.74 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Braun_us | Cohort median |
|---|---|---|
| Engagement rate | 0.24% | 0.51% |
| Average likes | 43 | 91 |
| Average comments | 5 | 10 |
| Posts per week | 0.74 | 0.44 |
Median values from 1,005 Beauty accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
BraunUS is a verified beauty brand based in United States on Instagram, with 19.7K followers.
BraunUS posts on Instagram as @braun_us.
BraunUS has 19,746 followers on Instagram (19.7K) as of Jul 15, 2026.
BraunUS's engagement rate is 0.24%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by BraunUS average 43 likes and 5 comments.
BraunUS posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of BraunUS's followers are low-quality or inactive, giving an audience-quality score of 100/100.
BraunUS is registered as a business account on Instagram and is verified.
BraunUS is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 108 posts.
108
5
Posts / Week
0.74
Growth Score
4.8 / 100
ER Rank
18th
Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
Engagement
0.06%
BraunUS's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. BraunUS carries the blue verified badge on Instagram.
A sponsored post from BraunUS is estimated at $69 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
