For storytelling throughout the West. @bootbarn_justcountry Tap ↓
Followers
682.4K
Following
512
Total Posts
Engagement Rate
0.21%
Avg Likes
1,379
Avg Comments
On Instagram, Boot Barn is a verified business account with an audience of 682.4K. The account has published 3,166 posts, currently around 6 posts a week. Posts average 1,379 likes and 37 comments, an engagement rate of 0.21%.
On Instagram, Boot_barn_official runs a business account that has published 3,166 posts and gathered 682.4K followers.
Posts by Boot_barn_official tend to gather 1,379 likes and 37 comments, about one interaction per 482 followers.
At one comment per 38 likes, the ratio points to a healthy amount of conversation.
Boot_barn_official's recent cadence works out to about 6 posts per week.
Boot_barn_official follows only 512 accounts while being followed by 682.4K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$2,400–$4,400
Based on 682.4K followers and a 0.21% engagement rate, a single sponsored post by Boot_barn_official is worth an estimated $2,400–$4,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Boot_barn_official | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 1.25% |
| Average likes | 1,379 | 2,985 |
| Average comments | 37 | 73 |
| Posts per week | 6.46 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Boot Barn is a verified Instagram brand on Instagram, with 682.4K followers.
Boot Barn posts on Instagram as @boot_barn_official.
Boot Barn has 682,403 followers on Instagram (682.4K) as of Apr 24, 2026.
Boot Barn's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers.
Posts by Boot Barn average 1,379 likes and 37 comments.
Boot Barn posts about 6 times per week on average.
Boot Barn is registered as a business account on Instagram and is verified.
Yes. Boot Barn carries the blue verified badge on Instagram.
A sponsored post from Boot Barn is estimated at $2,400 to $4,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,166
37
Posts / Week
6.46
Growth Score
4.2 / 100
Follower Ratio
1332.8×
2M
Engagement
0.5%
