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On Instagram, BNP Paribas Open is a verified Sports brand based in United States with an audience of 483.1K. The account has published 4,438 posts, currently less than one post a week. Typical posts draw 6,487 likes and 113 comments, putting engagement at 1.37%.
Bnpparibasopen operates a Sports account on Instagram, pairing 483.1K followers with 4,438 posts.
A post from Bnpparibasopen usually lands 6,487 likes and 113 comments, near one interaction for every 73 followers.
The like-to-comment split is roughly 58 to one, indicating a healthy amount of conversation.
Over recent weeks, Bnpparibasopen has published less than one post per week.
Bnpparibasopen keeps its following list short (350) relative to 483.1K followers, as established creators and brands tend to.
Estimated sponsored-post value
$2,300–$4,300
Based on 483.1K followers and a 1.37% engagement rate, a single sponsored post by Bnpparibasopen is worth an estimated $2,300–$4,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Sports
| Metric | Bnpparibasopen | Cohort median |
|---|---|---|
| Engagement rate | 1.37% | 1.25% |
| Average likes | 6,487 | 2,985 |
| Average comments | 113 | 73 |
| Posts per week | 0.71 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bnpparibasopen | Cohort median |
|---|---|---|
| Engagement rate | 1.37% | 0.86% |
| Average likes | 6,487 | 2,003 |
| Average comments | 113 | 56 |
| Posts per week | 0.71 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
BNP Paribas Open is a verified sports brand based in United States on Instagram, with 483.1K followers.
BNP Paribas Open posts on Instagram as @bnpparibasopen.
BNP Paribas Open has 483,064 followers on Instagram (483.1K) as of Jul 15, 2026.
BNP Paribas Open's engagement rate is 1.37%, calculated from average likes and comments per post relative to followers.
Posts by BNP Paribas Open average 6,487 likes and 113 comments.
BNP Paribas Open posts less than once a week on average.
BNP Paribas Open is registered as a business account on Instagram and is verified.
BNP Paribas Open is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 4,438 posts.
BNP Paribas Open's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
4,438
Avg Comments
113
Engagement
2.91%
Yes. BNP Paribas Open carries the blue verified badge on Instagram.
A sponsored post from BNP Paribas Open is estimated at $2,300 to $4,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
