beauty • self-care • lifestyle 📍 London 💌
Kasia is a verified Lifestyle creator, with 46.9K followers on Instagram. The account posts mainly around lifestyle and beauty topics. The account has published 752 posts, currently around 6 posts a week. Posts average 591 likes and 45 comments, an engagement rate of 1.35%.
On Instagram, Blueusual runs a Lifestyle account that has published 752 posts and gathered 46.9K followers.
For Lifestyle accounts with 10K–100K followers, Blueusual's 1.35% engagement rate is below the median of 3.25%, a read from 1,602 accounts in the InstME index.
The like-to-comment split is roughly 13 to one, indicating an unusually discussion-heavy audience.
Blueusual keeps a posting cadence of about 6 posts per week.
InstME's audience-quality checks score Blueusual at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$220–$410
Based on 46.9K followers and a 1.35% engagement rate, a single sponsored post by Blueusual is worth an estimated $220–$410. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Blueusual | Cohort median |
|---|---|---|
| Engagement rate | 1.35% | 3.25% |
| Average likes | 591 | 875 |
| Average comments | 45 | 33 |
| Posts per week | 6.02 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 7, 2026
Kasia is a verified lifestyle creator on Instagram, with 46.9K followers.
Kasia posts on Instagram as @blueusual.
Kasia has 46,943 followers on Instagram (46.9K) as of Sep 7, 2026.
Kasia's engagement rate is 1.35%, calculated from average likes and comments per post relative to followers. That is below the median of 3.25% for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Kasia average 591 likes and 45 comments.
Kasia posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 0% of Kasia's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Kasia is registered as a creator account on Instagram and is verified.
Kasia is categorized as a lifestyle and beauty account in the InstME index, based on the profile's bio and Instagram category across 752 posts.
Avg Comments
45
Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Secondary: Beauty
Engagement
1.09%
Yes. Kasia carries the blue verified badge on Instagram.
A sponsored post from Kasia is estimated at $220 to $410. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
