Followers
1.7M
Following
278
Total Posts
Engagement Rate
3.87%
Avg Likes
63,346
Avg Comments
Big Time Rush is a verified Music brand on Instagram, tracked in the InstME index with 1.7M followers. Content spans music and automotive. To date Big Time Rush has posted 866 times, currently around 2 posts a week. Posts average 63,346 likes and 543 comments, an engagement rate of 3.87%.
Bigtimerush is a Music account whose 866 posts have grown a following of 1.7M on Instagram.
Benchmarked against 1,001 Music accounts with over 1M followers, Bigtimerush posts a 3.87% engagement rate that is in the top quarter (median: 1.04%).
Comments arrive at about one per 117 likes, a sign of an audience that mostly engages through likes.
Posting frequency for Bigtimerush sits at about 2 posts per week.
With 1.7M followers but only 278 accounts followed back, Bigtimerush shows the ratio of a well-established account.
Estimated sponsored-post value
$22,000–$42,000
Based on 1.7M followers and a 3.87% engagement rate, a single sponsored post by Bigtimerush is worth an estimated $22,000–$42,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Automotive
| Metric | Bigtimerush | Cohort median |
|---|---|---|
| Engagement rate | 3.87% | 1.04% |
| Average likes | 63,346 | 25,754 |
| Average comments | 543 | 441 |
| Posts per week | 2 | 0.76 |
Median values from 1,001 Music accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Big Time Rush is a verified music brand on Instagram, with 1.7M followers.
Big Time Rush posts on Instagram as @bigtimerush.
Big Time Rush has 1,650,557 followers on Instagram (1.7M) as of Jul 13, 2026.
Big Time Rush's engagement rate is 3.87%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.04%) for Music accounts with over 1M followers in the InstME index.
Posts by Big Time Rush average 63,346 likes and 543 comments.
Big Time Rush posts about 2 times per week on average.
Big Time Rush is registered as a business account on Instagram and is verified.
Big Time Rush is categorized as a music and automotive account in the InstME index, based on the profile's bio and Instagram category across 866 posts.
Yes. Big Time Rush carries the blue verified badge on Instagram.
866
543
Posts / Week
2
Growth Score
77.4 / 100
Follower Ratio
5937.3×
Engagement
0.7%
A sponsored post from Big Time Rush is estimated at $22,000 to $42,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
