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Outreach This Creator For FreeBIG BAD SHO is a Music creator on Instagram, tracked in the InstME index with 19.3K followers. The account posts mainly around music and pets topics. BIG BAD SHO has shared 899 posts to date, currently less than one post a week. Posts average 19 likes and 3 comments, an engagement rate of 0.11%.
Counting 19.3K followers and 899 posts, Bigbadsho sits in the InstME index as a Music account.
Benchmarked against 17,051 Music accounts with 10K–100K followers, Bigbadsho posts a 0.11% engagement rate that is in the bottom quarter (median: 2.47%).
Recent posting activity averages less than one post per week.
Bigbadsho's audience-quality score is 58/100, with 35% of followers looking low-quality or inactive, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$68–$130
Based on 19.3K followers and a 0.11% engagement rate, a single sponsored post by Bigbadsho is worth an estimated $68–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~35% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Bigbadsho | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 2.47% |
| Average likes | 19 | 535 |
| Average comments | 3 | 35 |
| Posts per week | 0.69 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
BIG BAD SHO is a music creator on Instagram, with 19.3K followers.
BIG BAD SHO posts on Instagram as @bigbadsho.
BIG BAD SHO has 19,342 followers on Instagram (19.3K) as of Jul 10, 2026.
BIG BAD SHO's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by BIG BAD SHO average 19 likes and 3 comments.
BIG BAD SHO posts less than once a week on average.
InstME's audience-quality analysis estimates about 35% of BIG BAD SHO's followers are low-quality or inactive, giving an audience-quality score of 58/100.
Total Posts
899
Avg Comments
3
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Pets
Engagement
8.68%
BIG BAD SHO is registered as a creator account on Instagram.
BIG BAD SHO is categorized as a music and pets account in the InstME index, based on the profile's bio and Instagram category across 899 posts.
A sponsored post from BIG BAD SHO is estimated at $68 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.