The IG home of BHM, a global media and public relations company operating from Lagos, Nigeria. Since Nov 7, 2006. We put people before profit
Followers
33.9K
Following
5.6K
Total Posts
Engagement Rate
0.12%
Avg Likes
38
Avg Comments
BHM is a verified Home & DIY brand based in United Kingdom, with 33.9K followers on Instagram. To date BHM has posted 26,760 times, currently around 14 posts a week. Typical posts draw 38 likes and 1 comments, putting engagement at 0.12%.
Tracked in the InstME index, Bhmng is a Home & DIY account with 33.9K followers and a back catalogue of 26,760 posts.
Bhmng records a 0.12% engagement rate, in the bottom quarter (median: 0.75%) for the 1,345 Home & DIY accounts with 10K–100K followers tracked in the InstME index.
At one comment per 38 likes, the ratio points to a healthy amount of conversation.
In recent weeks Bhmng has kept to about 14 posts per week, more than one per day.
Bhmng scores 88/100 on InstME's audience-quality checks, with about 10% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$120–$220
Based on 33.9K followers and a 0.12% engagement rate, a single sponsored post by Bhmng is worth an estimated $120–$220. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Bhmng | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 0.75% |
| Average likes | 38 | 200 |
| Average comments | 1 | 9 |
| Posts per week | 13.66 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bhmng | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 0.59% |
| Average likes | 38 | 163 |
| Average comments | 1 | 6 |
| Posts per week | 13.66 | 1.2 |
Median values from 73 Home & DIY accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
BHM is a verified home & diy brand based in United Kingdom on Instagram, with 33.9K followers.
BHM posts on Instagram as @bhmng.
BHM has 33,866 followers on Instagram (33.9K) as of Jul 9, 2026.
BHM's engagement rate is 0.12%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by BHM average 38 likes and 1 comments.
BHM posts about 14 times per week on average.
InstME's audience-quality analysis estimates about 10% of BHM's followers are low-quality or inactive, giving an audience-quality score of 88/100.
BHM is registered as a business account on Instagram and is verified.
BHM is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 26,760 posts.
BHM's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
26,760
1
Posts / Week
13.66
Growth Score
2.4 / 100
ER Rank
5th
Predominantly women · mostly 25–44
Typical for Home & DIY creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0.04%
Yes. BHM carries the blue verified badge on Instagram.
A sponsored post from BHM is estimated at $120 to $220. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
