The home of BBC Sport Wales on Instagram 🏴 Check out @bbcscrumv for even more rugby content 🏉
Outreach This Creator For FreeBBC Sport Wales is a Home & DIY brand based in United Kingdom. The account has built 87.9K followers on Instagram. Its posts sit across home & diy and sports. BBC Sport Wales has shared 25,184 posts to date, currently around 84 posts a week. Typical posts draw 327 likes and 10 comments, putting engagement at 0.38%.
Counting 87.9K followers and 25,184 posts, Bbcsportwales sits in the InstME index as a Home & DIY account.
Benchmarked against 1,345 Home & DIY accounts with 10K–100K followers, Bbcsportwales posts a 0.38% engagement rate that is below the median of 0.75%.
Comments arrive at about one per 34 likes, a sign of a healthy amount of conversation.
Bbcsportwales's output runs to about 84 posts per week, more than one per day.
Estimated sponsored-post value
$310–$570
Based on 87.9K followers and a 0.38% engagement rate, a single sponsored post by Bbcsportwales is worth an estimated $310–$570. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Sports
| Metric | Bbcsportwales | Cohort median |
|---|---|---|
| Engagement rate | 0.38% | 0.75% |
| Average likes | 327 | 200 |
| Average comments | 10 | 9 |
| Posts per week | 84 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bbcsportwales | Cohort median |
|---|---|---|
| Engagement rate | 0.38% | 0.59% |
| Average likes | 327 | 163 |
| Average comments | 10 | 6 |
| Posts per week | 84 | 1.2 |
Median values from 73 Home & DIY accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 11, 2026
BBC Sport Wales is a home & diy brand based in United Kingdom on Instagram, with 87.9K followers.
BBC Sport Wales posts on Instagram as @bbcsportwales.
BBC Sport Wales has 87,944 followers on Instagram (87.9K) as of Sep 11, 2026.
BBC Sport Wales's engagement rate is 0.38%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by BBC Sport Wales average 327 likes and 10 comments.
BBC Sport Wales posts about 84 times per week on average.
BBC Sport Wales is registered as a business account on Instagram.
Total Posts
25,184
Avg Comments
10
Engagement
0.25%
BBC Sport Wales is categorized as a home & diy and sports account in the InstME index, based on the profile's bio and Instagram category across 25,184 posts.
BBC Sport Wales's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from BBC Sport Wales is estimated at $310 to $570. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
