Beauty Content 💄 MUA Represented by @next
Followers
251.9K
Following
584
Total Posts
Engagement Rate
0.13%
Avg Likes
298
Avg Comments
Janae Lockard is a verified Beauty creator on Instagram, tracked in the InstME index with 251.9K followers. Content spans beauty and lifestyle. The account has published 910 posts, currently around 4 posts a week. Typical posts draw 298 likes and 30 comments, putting engagement at 0.13%.
Counting 251.9K followers and 910 posts, Beautyby_janae sits in the InstME index as a Beauty account.
Benchmarked against 1,553 Beauty accounts with 100K–1M followers, Beautyby_janae posts a 0.13% engagement rate that is below the median of 0.47%.
Followers weigh in with a comment about every 10 likes, an unusually discussion-heavy audience.
Beautyby_janae maintains a rhythm of about 4 posts per week.
With 251.9K followers but only 584 accounts followed back, Beautyby_janae shows the ratio of a well-established account.
Estimated sponsored-post value
$880–$1,600
Based on 251.9K followers and a 0.13% engagement rate, a single sponsored post by Beautyby_janae is worth an estimated $880–$1,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Lifestyle
| Metric | Beautyby_janae | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.47% |
| Average likes | 298 | 1,059 |
| Average comments | 30 | 46 |
| Posts per week | 4 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Janae Lockard is a verified beauty creator on Instagram, with 251.9K followers.
Janae Lockard posts on Instagram as @beautyby_janae.
Janae Lockard has 251,851 followers on Instagram (251.9K) as of Jul 15, 2026.
Janae Lockard's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Janae Lockard average 298 likes and 30 comments.
Janae Lockard posts about 4 times per week on average.
Janae Lockard is registered as a creator account on Instagram and is verified.
Janae Lockard is categorized as a beauty and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 910 posts.
Yes. Janae Lockard carries the blue verified badge on Instagram.
910
30
Posts / Week
4
Growth Score
2.6 / 100
Follower Ratio
431.3×
Engagement
1.38%
A sponsored post from Janae Lockard is estimated at $880 to $1,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
