@bearded_dad_up_north
Explore Entertainment Creators👨👩👧👦 Husband & Dad to 2 children 🎾 Plays Padel in the North East 🤝 Advocate for engaging dads 🌎 Dm for Collab #northeast
Outreach This Creator For FreeCraig - North East Dad Blogger runs a Lifestyle brand account based in United Kingdom with 5.4K followers on Instagram. Its posts sit across lifestyle and parenting. The account has published 288 posts, currently less than one post a week. Posts average 90 likes and 14 comments, an engagement rate of 1.89%.
The Lifestyle account Bearded_dad_up_north has posted 288 times on Instagram and drawn 5.4K followers.
Among 1,730 Lifestyle accounts with 1K–10K followers in the InstME index, Bearded_dad_up_north's 1.89% engagement rate comes in in the bottom quarter (median: 6.8%).
Followers weigh in with a comment about every 7 likes, an unusually discussion-heavy audience.
Lately Bearded_dad_up_north has been publishing less than one post per week.
Estimated sponsored-post value
$36–$67
Based on 5.4K followers and a 1.89% engagement rate, a single sponsored post by Bearded_dad_up_north is worth an estimated $36–$67. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Secondary: Parenting
| Metric | Bearded_dad_up_north | Cohort median |
|---|---|---|
| Engagement rate | 1.89% | 6.8% |
| Average likes | 90 | 170 |
| Average comments | 14 | 16 |
| Posts per week | 0.13 | 0.22 |
Median values from 1,730 Lifestyle accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bearded_dad_up_north | Cohort median |
|---|---|---|
| Engagement rate | 1.89% | 3.14% |
| Average likes | 90 | 89 |
| Average comments | 14 | 8 |
| Posts per week | 0.13 | 0.35 |
Median values from 3,069 accounts in United Kingdom with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 19, 2026
Craig - North East Dad Blogger is a lifestyle brand based in United Kingdom on Instagram, with 5.4K followers.
Craig - North East Dad Blogger posts on Instagram as @bearded_dad_up_north.
Craig - North East Dad Blogger has 5,436 followers on Instagram (5.4K) as of Sep 19, 2026.
Craig - North East Dad Blogger's engagement rate is 1.89%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 6.8%) for Lifestyle accounts with 1K–10K followers in the InstME index.
Posts by Craig - North East Dad Blogger average 90 likes and 14 comments.
Craig - North East Dad Blogger posts less than once a week on average.
Craig - North East Dad Blogger is registered as a business account on Instagram.
Craig - North East Dad Blogger is categorized as a lifestyle and parenting account in the InstME index, based on the profile's bio and Instagram category across 288 posts.
Total Posts
288
Avg Comments
14
Engagement
7.74%
Craig - North East Dad Blogger's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Craig - North East Dad Blogger is estimated at $36 to $67. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
