it’s getting juicy 🍓🍊🍌🍉
Outreach This Creator For FreeReaching 7.5M followers on Instagram, Bath & Body Works is a verified business account based in United States. To date Bath & Body Works has posted 8,269 times, currently around 10 posts a week. Posts average 4,127 likes and 89 comments, an engagement rate of 0.06%.
Bathandbodyworks's Instagram presence spans 8,269 posts and 7.5M followers, profiling it as a business account.
A typical post by Bathandbodyworks collects about 4,127 likes and 89 comments, roughly one interaction for every 1,776 followers.
The audience comments once per 46 likes on average, a healthy amount of conversation.
Bathandbodyworks's recent cadence works out to about 10 posts per week, more than one per day.
Bathandbodyworks scores 88/100 on InstME's audience-quality checks, with about 10% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Bathandbodyworks follows only 2 accounts while being followed by 7.5M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$26,000–$49,000
Based on 7.5M followers and a 0.06% engagement rate, a single sponsored post by Bathandbodyworks is worth an estimated $26,000–$49,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Bathandbodyworks | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 1.02% |
| Average likes | 4,127 | 25,711 |
| Average comments | 89 | 376 |
| Posts per week | 10.2 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bathandbodyworks | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.81% |
| Average likes | 4,127 | 19,158 |
| Average comments | 89 | 344 |
| Posts per week | 10.2 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Bath & Body Works is a verified Instagram brand based in United States on Instagram, with 7.5M followers.
Bath & Body Works posts on Instagram as @bathandbodyworks.
Bath & Body Works has 7,487,286 followers on Instagram (7.5M) as of Jul 15, 2026.
Bath & Body Works's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers.
Posts by Bath & Body Works average 4,127 likes and 89 comments.
Bath & Body Works posts about 10 times per week on average.
InstME's audience-quality analysis estimates about 10% of Bath & Body Works's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Bath & Body Works is registered as a business account on Instagram and is verified.
Bath & Body Works's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
8,269
Avg Comments
89
Engagement
0.2%
Yes. Bath & Body Works carries the blue verified badge on Instagram.
A sponsored post from Bath & Body Works is estimated at $26,000 to $49,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
