Baobab runs a verified Fashion brand account based in Colombia with 506K followers on Instagram. To date Baobab has posted 2,540 times, currently around 6 posts a week. Posts average 331 likes and 6 comments, an engagement rate of 0.07%.
Baobab is a Fashion account whose 2,540 posts have grown a following of 506K on Instagram.
Compared with 2,126 other Fashion accounts with 100K–1M followers in the InstME index, Baobab's 0.07% engagement rate is in the bottom quarter (median: 0.86%).
Comments arrive at about one per 59 likes, a sign of a healthy amount of conversation.
Baobab maintains a rhythm of about 6 posts per week.
Audience-quality analysis puts Baobab at 76/100; roughly 20% of followers look low-quality or inactive, a solid result.
Estimated sponsored-post value
$1,800–$3,300
Based on 506K followers and a 0.07% engagement rate, a single sponsored post by Baobab is worth an estimated $1,800–$3,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Baobab | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.86% |
| Average likes | 331 | 1,969 |
| Average comments | 6 | 58 |
| Posts per week | 6.47 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Baobab | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 1.17% |
| Average likes | 331 | 2,199 |
| Average comments | 6 | 47 |
| Posts per week | 6.47 | 1.27 |
Median values from 143 accounts in Colombia with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Baobab is a verified fashion brand based in Colombia on Instagram, with 506K followers.
Baobab has 505,965 followers on Instagram (506K) as of Jul 9, 2026.
Baobab's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.86%) for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Baobab average 331 likes and 6 comments.
Baobab posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 20% of Baobab's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Baobab is registered as a business account on Instagram and is verified.
Baobab is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 2,540 posts.
Total Posts
2,540
Avg Comments
6
Predominantly women · mostly 18–34
Typical for Fashion creators in Colombia, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Engagement
0.14%
Baobab's profile places the account in Colombia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Baobab carries the blue verified badge on Instagram.
A sponsored post from Baobab is estimated at $1,800 to $3,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.