The home of Ballantine's Scotch Whisky 🥃 Please only share with those over the legal drinking age and drink responsibly.
Ballantine's runs a verified Home & DIY brand account with 98.6K followers on Instagram. To date Ballantine's has posted 90 times, currently around 2 posts a week. Posts average 24,725 likes and 177 comments, an engagement rate of 25.25%.
Ballantines has built an audience of 98.6K followers on Instagram over 90 posts as a Home & DIY account.
Among 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Ballantines's 25.25% engagement rate comes in in the top quarter (median: 0.75%).
The comment-to-like ratio works out to one comment per 140 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about one post per week.
Estimated sponsored-post value
$1,400–$2,600
Based on 98.6K followers and a 25.25% engagement rate, a single sponsored post by Ballantines is worth an estimated $1,400–$2,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Ballantines | Cohort median |
|---|---|---|
| Engagement rate | 25.25% | 0.75% |
| Average likes | 24,725 | 200 |
| Average comments | 177 | 9 |
| Posts per week | 1.67 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Ballantine's is a verified home & diy brand on Instagram, with 98.6K followers.
Ballantine's posts on Instagram as @ballantines.
Ballantine's has 98,601 followers on Instagram (98.6K) as of Jul 10, 2026.
Ballantine's's engagement rate is 25.25%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Ballantine's average 24,725 likes and 177 comments.
Ballantine's posts about 2 times per week on average.
Ballantine's is registered as a business account on Instagram and is verified.
Ballantine's is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 90 posts.
Yes. Ballantine's carries the blue verified badge on Instagram.
Total Posts
90
Avg Comments
177
289.6K
Engagement
3.8%
A sponsored post from Ballantine's is estimated at $1,400 to $2,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
