The home of Ballantine's Scotch Whisky 🥃 Please only share with those over the legal drinking age and drink responsibly.
Followers
98.6K
Following
2.7K
Total Posts
Engagement Rate
25.25%
Avg Likes
24,725
Avg Comments
Ballantine's runs a verified Home & DIY brand account with 98.6K followers on Instagram. To date Ballantine's has posted 90 times, currently around 2 posts a week. Posts average 24,725 likes and 177 comments, an engagement rate of 25.25%.
Ballantines has built an audience of 98.6K followers on Instagram over 90 posts as a Home & DIY account.
Among 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Ballantines's 25.25% engagement rate comes in in the top quarter (median: 0.75%).
The comment-to-like ratio works out to one comment per 140 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about one post per week.
Estimated sponsored-post value
$1,400–$2,600
Based on 98.6K followers and a 25.25% engagement rate, a single sponsored post by Ballantines is worth an estimated $1,400–$2,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Ballantines | Cohort median |
|---|---|---|
| Engagement rate | 25.25% | 0.75% |
| Average likes | 24,725 | 200 |
| Average comments | 177 | 9 |
| Posts per week | 1.67 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Ballantine's is a verified home & diy brand on Instagram, with 98.6K followers.
Ballantine's posts on Instagram as @ballantines.
Ballantine's has 98,601 followers on Instagram (98.6K) as of Jul 10, 2026.
Ballantine's's engagement rate is 25.25%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Ballantine's average 24,725 likes and 177 comments.
Ballantine's posts about 2 times per week on average.
Ballantine's is registered as a business account on Instagram and is verified.
Ballantine's is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 90 posts.
Yes. Ballantine's carries the blue verified badge on Instagram.
90
177
Posts / Week
1.67
Growth Score
100 / 100
Follower Ratio
36.1×
Engagement
0%
A sponsored post from Ballantine's is estimated at $1,400 to $2,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
