Wife, Mom, 3xOlympian, Olympic medalist, 2016 USATF Coach of the Year, Adidas Coach @adidasrunning
On Instagram, Tonja Buford-Bailey, OLY is a verified Fitness brand with an audience of 13.9K. The account posts mainly around fitness and tech topics. The account has published 586 posts, currently around 2 posts a week. Typical posts draw 542 likes and 17 comments, putting engagement at 4.01%.
On Instagram, Baileytonja runs a Fitness account that has published 586 posts and gathered 13.9K followers.
For Fitness accounts with 10K–100K followers, Baileytonja's 4.01% engagement rate is above the median of 2.04%, a read from 6,024 accounts in the InstME index.
The like-to-comment split is roughly 31 to one, indicating a healthy amount of conversation.
Baileytonja's recent cadence works out to about one post per week.
Estimated sponsored-post value
$200–$360
Based on 13.9K followers and a 4.01% engagement rate, a single sponsored post by Baileytonja is worth an estimated $200–$360. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Secondary: Tech
| Metric | Baileytonja | Cohort median |
|---|---|---|
| Engagement rate | 4.01% | 2.04% |
| Average likes | 542 | 523 |
| Average comments | 17 | 23 |
| Posts per week | 1.96 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Tonja Buford-Bailey, OLY is a verified fitness brand on Instagram, with 13.9K followers.
Tonja Buford-Bailey, OLY posts on Instagram as @baileytonja.
Tonja Buford-Bailey, OLY has 13,947 followers on Instagram (13.9K) as of Jul 11, 2026.
Tonja Buford-Bailey, OLY's engagement rate is 4.01%, calculated from average likes and comments per post relative to followers. That is above the median of 2.04% for Fitness accounts with 10K–100K followers in the InstME index.
Posts by Tonja Buford-Bailey, OLY average 542 likes and 17 comments.
Tonja Buford-Bailey, OLY posts about 2 times per week on average.
Tonja Buford-Bailey, OLY is registered as a business account on Instagram and is verified.
Tonja Buford-Bailey, OLY is categorized as a fitness and tech account in the InstME index, based on the profile's bio and Instagram category across 586 posts.
Avg Comments
17
Engagement
3.12%
Yes. Tonja Buford-Bailey, OLY carries the blue verified badge on Instagram.
A sponsored post from Tonja Buford-Bailey, OLY is estimated at $200 to $360. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.