Home fragrance with character. @theofficialselfridges @goop @skinsofficial
Outreach This Creator For FreeAUGUST&PIERS is a Home & DIY brand, with 12.6K followers on Instagram. AUGUST&PIERS has shared 637 posts to date, currently less than one post a week. Engagement runs at 0.38%, or about 39 likes and 8 comments per post.
Augustpiers operates a Home & DIY account on Instagram, pairing 12.6K followers with 637 posts.
Augustpiers records a 0.38% engagement rate, below the median of 0.75% for the 1,345 Home & DIY accounts with 10K–100K followers tracked in the InstME index.
Followers leave about one comment for every 5 likes, an unusually discussion-heavy audience.
On average Augustpiers's video content earns 4.5K views, roughly 36% of the follower base per post.
Augustpiers's recent cadence works out to less than one post per week.
Augustpiers scores 94/100 on InstME's audience-quality checks, with about 5% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$44–$82
Based on 12.6K followers and a 0.38% engagement rate, a single sponsored post by Augustpiers is worth an estimated $44–$82. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Augustpiers | Cohort median |
|---|---|---|
| Engagement rate | 0.38% | 0.75% |
| Average likes | 39 | 200 |
| Average comments | 8 | 9 |
| Posts per week | 0.89 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
AUGUST&PIERS is a home & diy brand on Instagram, with 12.6K followers.
AUGUST&PIERS posts on Instagram as @augustpiers.
AUGUST&PIERS has 12,609 followers on Instagram (12.6K) as of Jul 16, 2026.
AUGUST&PIERS's engagement rate is 0.38%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by AUGUST&PIERS average 39 likes and 8 comments.
AUGUST&PIERS posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of AUGUST&PIERS's followers are low-quality or inactive, giving an audience-quality score of 94/100.
AUGUST&PIERS is registered as a business account on Instagram.
AUGUST&PIERS is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 637 posts.
Total Posts
637
Avg Comments
8
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0.61%
A sponsored post from AUGUST&PIERS is estimated at $44 to $82. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
