Discover your legacy and explore your family history on Ancestry®.
Outreach This Creator For FreeFollowers
268K
Following
532
Total Posts
Engagement Rate
1.04%
Avg Likes
2,703
Avg Comments
Ancestry is a verified Travel brand based in United States. The account has built 268K followers on Instagram. Content spans travel and parenting. The account has published 3,251 posts, currently less than one post a week. Posts average 2,703 likes and 97 comments, an engagement rate of 1.04%.
The Travel account Ancestry has posted 3,251 times on Instagram and drawn 268K followers.
Ancestry's 1.04% engagement rate is above the median of 0.92% among Travel accounts with 100K–1M followers, measured across 977 accounts in the InstME index.
One comment lands for every 28 likes, which reads as a healthy amount of conversation.
Posting frequency for Ancestry sits at less than one post per week.
The account follows just 532 others against 268K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$980–$1,800
Based on 268K followers and a 1.04% engagement rate, a single sponsored post by Ancestry is worth an estimated $980–$1,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Parenting
| Metric | Ancestry | Cohort median |
|---|---|---|
| Engagement rate | 1.04% | 0.92% |
| Average likes | 2,703 | 1,974 |
| Average comments | 97 | 53 |
| Posts per week | 0.14 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ancestry | Cohort median |
|---|---|---|
| Engagement rate | 1.04% | 0.75% |
| Average likes | 2,703 | 1,364 |
| Average comments | 97 | 45 |
| Posts per week | 0.14 | 0.65 |
Median values from 233 Travel accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 10, 2026
Ancestry is a verified travel brand based in United States on Instagram, with 268K followers.
Ancestry has 268,024 followers on Instagram (268K) as of Jul 10, 2026.
Ancestry's engagement rate is 1.04%, calculated from average likes and comments per post relative to followers. That is above the median of 0.92% for Travel accounts with 100K–1M followers in the InstME index.
Posts by Ancestry average 2,703 likes and 97 comments.
Ancestry posts less than once a week on average.
Ancestry is registered as a business account on Instagram and is verified.
Ancestry is categorized as a travel and parenting account in the InstME index, based on the profile's bio and Instagram category across 3,251 posts.
Ancestry's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Ancestry carries the blue verified badge on Instagram.
3,251
97
Posts / Week
0.14
Growth Score
20.8 / 100
Follower Ratio
503.8×
Engagement
0.13%
A sponsored post from Ancestry is estimated at $980 to $1,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.