NYC i’m basically a beauty theorist tiktok: ajadarden 💌
Outreach This Creator For FreeAja Darden is a Beauty brand, with 86.5K followers on Instagram. The account posts mainly around beauty and lifestyle topics. The account has published 219 posts, currently less than one post a week. Engagement runs at 95.31%, or about 81,952 likes and 486 comments per post.
Ajadarden's Instagram presence spans 219 posts and 86.5K followers, profiling it as a Beauty account.
For Beauty accounts with 10K–100K followers, Ajadarden's 95.31% engagement rate is in the top quarter (median: 0.57%), a read from 5,414 accounts in the InstME index.
The audience comments once per 169 likes on average, an audience that mostly engages through likes.
In recent weeks Ajadarden has kept to less than one post per week.
Ajadarden follows only 843 accounts while being followed by 86.5K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,200–$2,200
Based on 86.5K followers and a 95.31% engagement rate, a single sponsored post by Ajadarden is worth an estimated $1,200–$2,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Lifestyle
| Metric | Ajadarden | Cohort median |
|---|---|---|
| Engagement rate | 95.31% | 0.57% |
| Average likes | 81,952 | 134 |
| Average comments | 486 | 12 |
| Posts per week | 0.15 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 15, 2026
Aja Darden is a beauty brand on Instagram, with 86.5K followers.
Aja Darden posts on Instagram as @ajadarden.
Aja Darden has 86,491 followers on Instagram (86.5K) as of Sep 15, 2026.
Aja Darden's engagement rate is 95.31%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Aja Darden average 81,952 likes and 486 comments.
Aja Darden posts less than once a week on average.
Aja Darden is registered as a business account on Instagram.
Aja Darden is categorized as a beauty and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 219 posts.
Total Posts
219
Avg Comments
486
Engagement
2.37%
A sponsored post from Aja Darden is estimated at $1,200 to $2,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
