A behind the scenes look at one of the largest youth sports organizations in the US. @aauvolleyball @aaubasketball @aautrackandfield @aauflagfootball
Reaching 43K followers on Instagram, AAU is a Sports brand based in United States. The account has published 3,862 posts, currently less than one post a week. Posts average 397 likes and 9 comments, an engagement rate of 0.95%.
Aausports shows up in the InstME index as a Sports account, 43K followers, 3,862 posts.
For Sports accounts with 10K–100K followers, Aausports's 0.95% engagement rate is in the bottom quarter (median: 2.56%), a read from 736 accounts in the InstME index.
For roughly every 43 likes there is one comment, a healthy amount of conversation.
Over recent weeks, Aausports has published less than one post per week.
Aausports follows only 318 accounts while being followed by 43K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$150–$280
Based on 43K followers and a 0.95% engagement rate, a single sponsored post by Aausports is worth an estimated $150–$280. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
| Metric | Aausports | Cohort median |
|---|---|---|
| Engagement rate | 0.95% | 2.56% |
| Average likes | 397 | 781 |
| Average comments | 9 | 19 |
| Posts per week | 0.75 | 0.66 |
Median values from 736 Sports accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Aausports | Cohort median |
|---|---|---|
| Engagement rate | 0.95% | 1.84% |
| Average likes | 397 | 422 |
| Average comments | 9 | 11 |
| Posts per week | 0.75 | 0.88 |
Median values from 128 Sports accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
AAU is a sports brand based in United States on Instagram, with 43K followers.
AAU posts on Instagram as @aausports.
AAU has 42,971 followers on Instagram (43K) as of Jul 14, 2026.
AAU's engagement rate is 0.95%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.56%) for Sports accounts with 10K–100K followers in the InstME index.
Posts by AAU average 397 likes and 9 comments.
AAU posts less than once a week on average.
AAU is registered as a business account on Instagram.
AAU is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 3,862 posts.
Total Posts
3,862
Avg Comments
9
Engagement
0.92%
AAU's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from AAU is estimated at $150 to $280. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
