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Nicki Wilson is a verified Fitness creator, with 23K followers on Instagram. The account posts mainly around fitness and beauty topics. To date Nicki Wilson has posted 2,932 times, currently less than one post a week. Posts average 253 likes and 15 comments, an engagement rate of 1.17%.
With 23K followers across 2,932 posts, _nickiwilson_ is one of the Fitness accounts tracked in the InstME index.
Against 6,024 Fitness accounts with 10K–100K followers in the InstME index, _nickiwilson_'s 1.17% engagement rate lands below the median of 2.04%.
The like-to-comment split is roughly 17 to one, indicating an unusually discussion-heavy audience.
_nickiwilson_'s videos average 24K views, about 1.0× its follower count, so content routinely reaches well past current followers.
_nickiwilson_ currently publishes less than one post per week.
Estimated sponsored-post value
$94–$170
Based on 23K followers and a 1.17% engagement rate, a single sponsored post by _nickiwilson_ is worth an estimated $94–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Secondary: Beauty
| Metric | _nickiwilson_ | Cohort median |
|---|---|---|
| Engagement rate | 1.17% | 2.04% |
| Average likes | 253 | 523 |
| Average comments | 15 | 23 |
| Posts per week | 0.48 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Nicki Wilson is a verified fitness creator on Instagram, with 23K followers.
Nicki Wilson posts on Instagram as @_nickiwilson_.
Nicki Wilson has 23,008 followers on Instagram (23K) as of Jul 15, 2026.
Nicki Wilson's engagement rate is 1.17%, calculated from average likes and comments per post relative to followers. That is below the median of 2.04% for Fitness accounts with 10K–100K followers in the InstME index.
Posts by Nicki Wilson average 253 likes and 15 comments.
Nicki Wilson posts less than once a week on average.
Nicki Wilson is registered as a creator account on Instagram and is verified.
Nicki Wilson is categorized as a fitness and beauty account in the InstME index, based on the profile's bio and Instagram category across 2,932 posts.
Yes. Nicki Wilson carries the blue verified badge on Instagram.
Avg Comments
15
68.5K
Engagement
2.32%
A sponsored post from Nicki Wilson is estimated at $94 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.