Nicki Wilson is a verified Fitness creator, with 23K followers on Instagram. The account posts mainly around fitness and beauty topics. To date Nicki Wilson has posted 2,932 times, currently less than one post a week. Posts average 253 likes and 15 comments, an engagement rate of 1.17%.
With 23K followers across 2,932 posts, _nickiwilson_ is one of the Fitness accounts tracked in the InstME index.
Against 6,024 Fitness accounts with 10K–100K followers in the InstME index, _nickiwilson_'s 1.17% engagement rate lands below the median of 2.04%.
The like-to-comment split is roughly 17 to one, indicating an unusually discussion-heavy audience.
_nickiwilson_'s videos average 24K views, about 1.0× its follower count, so content routinely reaches well past current followers.
_nickiwilson_ currently publishes less than one post per week.
Estimated sponsored-post value
$94–$170
Based on 23K followers and a 1.17% engagement rate, a single sponsored post by _nickiwilson_ is worth an estimated $94–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Secondary: Beauty
| Metric | _nickiwilson_ | Cohort median |
|---|---|---|
| Engagement rate | 1.17% | 2.04% |
| Average likes | 253 | 523 |
| Average comments | 15 | 23 |
| Posts per week | 0.48 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Nicki Wilson is a verified fitness creator on Instagram, with 23K followers.
Nicki Wilson posts on Instagram as @_nickiwilson_.
Nicki Wilson has 23,008 followers on Instagram (23K) as of Jul 15, 2026.
Nicki Wilson's engagement rate is 1.17%, calculated from average likes and comments per post relative to followers. That is below the median of 2.04% for Fitness accounts with 10K–100K followers in the InstME index.
Posts by Nicki Wilson average 253 likes and 15 comments.
Nicki Wilson posts less than once a week on average.
Nicki Wilson is registered as a creator account on Instagram and is verified.
Nicki Wilson is categorized as a fitness and beauty account in the InstME index, based on the profile's bio and Instagram category across 2,932 posts.
Total Posts
2,932
Avg Comments
15
Engagement
2.17%
Yes. Nicki Wilson carries the blue verified badge on Instagram.
A sponsored post from Nicki Wilson is estimated at $94 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
