We are #Volkswagen. Millions of journeys. One community. ______
Outreach This Creator For FreeFollowers
10.8M
Following
76
Total Posts
Engagement Rate
0.1%
Avg Likes
10,312
Avg Comments
Volkswagen is a verified Cars brand on Instagram, tracked in the InstME index with 10.8M followers. The account has published 5,216 posts, currently less than one post a week. Typical posts draw 10,312 likes and 181 comments, putting engagement at 0.1%.
The Cars account Volkswagen has posted 5,216 times on Instagram and drawn 10.8M followers.
Each post from Volkswagen averages 10,312 likes and 181 comments, or about one interaction per 1,032 followers.
Followers weigh in with a comment about every 57 likes, a healthy amount of conversation.
Recent posting activity averages less than one post per week.
The account follows just 76 others against 10.8M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$38,000–$70,000
Based on 10.8M followers and a 0.1% engagement rate, a single sponsored post by Volkswagen is worth an estimated $38,000–$70,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Cars
| Metric | Volkswagen | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 1.02% |
| Average likes | 10,312 | 25,711 |
| Average comments | 181 | 376 |
| Posts per week | 0.27 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Volkswagen is a verified cars brand on Instagram, with 10.8M followers.
Volkswagen has 10,832,450 followers on Instagram (10.8M) as of Jul 9, 2026.
Volkswagen's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers.
Posts by Volkswagen average 10,312 likes and 181 comments.
Volkswagen posts less than once a week on average.
Volkswagen is registered as a business account on Instagram and is verified.
Volkswagen is categorized as a cars account in the InstME index, based on the profile's bio and Instagram category across 5,216 posts.
Yes. Volkswagen carries the blue verified badge on Instagram.
A sponsored post from Volkswagen is estimated at $38,000 to $70,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
5,216
181
Posts / Week
0.27
Growth Score
2 / 100
Follower Ratio
142532.2×
Engagement
0.1%
