Founder of @ParivieBeauty ✨
Followers
26.8M
Following
7.5K
Total Posts
Engagement Rate
0.16%
Avg Likes
41,381
Avg Comments
Paris Hilton is a verified Business brand on Instagram, tracked in the InstME index with 26.8M followers. The account has published 13,610 posts, currently around 3 posts a week. Engagement runs at 0.16%, or about 41,381 likes and 950 comments per post.
Parishilton has built an audience of 26.8M followers on Instagram over 13,610 posts as a Business account.
Among 575 Business accounts with over 1M followers in the InstME index, Parishilton's 0.16% engagement rate comes in in the bottom quarter (median: 1.08%).
The comment-to-like ratio works out to one comment per 44 likes, pointing to a healthy amount of conversation.
Parishilton's videos average 160.2K views per post.
Parishilton maintains a rhythm of about 3 posts per week.
Audience-quality analysis puts Parishilton at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 7,476 others against 26.8M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$94,000–$170,000
Based on 26.8M followers and a 0.16% engagement rate, a single sponsored post by Parishilton is worth an estimated $94,000–$170,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Parishilton | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.08% |
| Average likes | 41,381 | 29,775 |
| Average comments | 950 | 402 |
| Posts per week | 2.63 | 0.47 |
Median values from 575 Business accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Paris Hilton is a verified business brand on Instagram, with 26.8M followers.
Paris Hilton posts on Instagram as @parishilton.
Paris Hilton has 26,769,665 followers on Instagram (26.8M) as of Apr 5, 2026.
Paris Hilton's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.08%) for Business accounts with over 1M followers in the InstME index.
Posts by Paris Hilton average 41,381 likes and 950 comments.
Paris Hilton posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 0% of Paris Hilton's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Paris Hilton is registered as a business account on Instagram and is verified.
Paris Hilton is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 13,610 posts.
13,610
950
Avg Views
160,222
Posts / Week
2.63
Growth Score
3.2 / 100
Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Engagement
0%
Yes. Paris Hilton carries the blue verified badge on Instagram.
A sponsored post from Paris Hilton is estimated at $94,000 to $170,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
