the world’s no. 1 pizza oven company founded by and
Followers
762K
Following
2K
Total Posts
Engagement Rate
0.16%
Avg Likes
1,188
Avg Comments
On Instagram, Ooni is a verified Food brand with an audience of 762K. Ooni has shared 3,475 posts to date, currently around 3 posts a week. Posts average 1,188 likes and 30 comments, an engagement rate of 0.16%.
Oonihq shows up in the InstME index as a Food account, 762K followers, 3,475 posts.
Oonihq has an engagement rate of 0.16%, which is in the bottom quarter (median: 0.74%) for Food accounts with 100K–1M followers, based on 1,551 accounts in the InstME index.
Followers leave about one comment for every 39 likes, a healthy amount of conversation.
Oonihq currently publishes about 3 posts per week.
Oonihq follows only 1,990 accounts while being followed by 762K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$2,700–$5,000
Based on 762K followers and a 0.16% engagement rate, a single sponsored post by Oonihq is worth an estimated $2,700–$5,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Oonihq | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 0.74% |
| Average likes | 1,188 | 1,665 |
| Average comments | 30 | 54 |
| Posts per week | 3.24 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Ooni is a verified food brand on Instagram, with 762K followers.
Ooni posts on Instagram as @oonihq.
Ooni has 761,986 followers on Instagram (762K) as of Jul 15, 2026.
Ooni's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Ooni average 1,188 likes and 30 comments.
Ooni posts about 3 times per week on average.
Ooni is registered as a business account on Instagram and is verified.
Ooni is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 3,475 posts.
Yes. Ooni carries the blue verified badge on Instagram.
A sponsored post from Ooni is estimated at $2,700 to $5,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,475
30
Posts / Week
3.24
Growth Score
3.2 / 100
Follower Ratio
382.9×
Engagement
0%
