Followers
27.3K
Following
183
Total Posts
Engagement Rate
0.4%
Avg Likes
108
Avg Comments
Dumfries House is a verified Education brand based in United Kingdom. The account has built 27.3K followers on Instagram. To date Dumfries House has posted 1,882 times, currently around 7 posts a week. Typical posts draw 108 likes and 2 comments, putting engagement at 0.4%.
Counting 27.3K followers and 1,882 posts, Dumfrieshouse sits in the InstME index as an Education account.
Benchmarked against 962 Education accounts with 10K–100K followers, Dumfrieshouse posts a 0.4% engagement rate that is in the bottom quarter (median: 1.3%).
Followers weigh in with a comment about every 59 likes, a healthy amount of conversation.
Video content from Dumfrieshouse draws about 2.6K views.
Posting frequency for Dumfrieshouse sits at about 7 posts per week, more than one per day.
With 27.3K followers but only 183 accounts followed back, Dumfrieshouse shows the ratio of a well-established account.
Estimated sponsored-post value
$96–$180
Based on 27.3K followers and a 0.4% engagement rate, a single sponsored post by Dumfrieshouse is worth an estimated $96–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Roughly balanced · mostly 18–34
Typical for Education creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
| Metric | Dumfrieshouse | Cohort median |
|---|---|---|
| Engagement rate | 0.4% | 1.3% |
| Average likes | 108 | 368 |
| Average comments | 2 | 8 |
| Posts per week | 7.49 | 1.06 |
Median values from 962 Education accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Dumfrieshouse | Cohort median |
|---|---|---|
| Engagement rate | 0.4% | 0.66% |
| Average likes | 108 | 242 |
| Average comments | 2 | 5 |
| Posts per week | 7.49 | 0.69 |
Median values from 42 Education accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Dumfries House is a verified education brand based in United Kingdom on Instagram, with 27.3K followers.
Dumfries House posts on Instagram as @dumfrieshouse.
Dumfries House has 27,330 followers on Instagram (27.3K) as of Jul 16, 2026.
Dumfries House's engagement rate is 0.4%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.3%) for Education accounts with 10K–100K followers in the InstME index.
Posts by Dumfries House average 108 likes and 2 comments.
Dumfries House posts about 7 times per week on average.
Dumfries House is registered as a business account on Instagram and is verified.
Dumfries House is categorized as an education account in the InstME index, based on the profile's bio and Instagram category across 1,882 posts.
Dumfries House's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,882
2
Avg Views
2,604
Posts / Week
7.49
Growth Score
8 / 100
Engagement
0.61%
Yes. Dumfries House carries the blue verified badge on Instagram.
A sponsored post from Dumfries House is estimated at $96 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
