24 Kay Beauty By Kayla Wilson runs a Beauty brand account with 1.1K followers on Instagram. The account has published 52 posts, currently less than one post a week. Posts average 7 likes and 0 comments, an engagement rate of 0.63%.
24kay_skin is a Beauty account on Instagram with 1.1K followers and 52 published posts.
Compared with 4,078 other Beauty accounts with 1K–10K followers in the InstME index, 24kay_skin's 0.63% engagement rate is in the bottom quarter (median: 3.02%).
Video content from 24kay_skin draws about 41.9 views.
Posting frequency for 24kay_skin sits at less than one post per week.
On audience quality, 24kay_skin lands at 82/100, an estimated 15% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$4–$7
Based on 1.1K followers and a 0.63% engagement rate, a single sponsored post by 24kay_skin is worth an estimated $4–$7. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | 24kay_skin | Cohort median |
|---|---|---|
| Engagement rate | 0.63% | 3.02% |
| Average likes | 7 | 79 |
| Average comments | 0 | 9 |
| Posts per week | 0.49 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
24 Kay Beauty By Kayla Wilson is a beauty brand on Instagram, with 1.1K followers.
24 Kay Beauty By Kayla Wilson posts on Instagram as @24kay_skin.
24 Kay Beauty By Kayla Wilson has 1,112 followers on Instagram (1.1K) as of Apr 23, 2026.
24 Kay Beauty By Kayla Wilson's engagement rate is 0.63%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.02%) for Beauty accounts with 1K–10K followers in the InstME index.
Posts by 24 Kay Beauty By Kayla Wilson average 7 likes and 0 comments.
24 Kay Beauty By Kayla Wilson posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of 24 Kay Beauty By Kayla Wilson's followers are low-quality or inactive, giving an audience-quality score of 82/100.
24 Kay Beauty By Kayla Wilson is registered as a business account on Instagram.
Avg Comments
0
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
3.3K
Engagement
0.07%
24 Kay Beauty By Kayla Wilson is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 52 posts.
A sponsored post from 24 Kay Beauty By Kayla Wilson is estimated at $4 to $7. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
