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Followers
352.3K
Following
215
Total Posts
Engagement Rate
0.29%
Avg Likes
901
Avg Comments
On Instagram, 10 News is a verified Home & DIY brand with an audience of 352.3K. Content spans home & diy and lifestyle. 10 News has shared 9,025 posts to date, currently around 68 posts a week. Typical posts draw 901 likes and 135 comments, putting engagement at 0.29%.
With 352.3K followers across 9,025 posts, 10newsau is one of the Home & DIY accounts tracked in the InstME index.
10newsau records a 0.29% engagement rate, below the median of 0.63% for the 436 Home & DIY accounts with 100K–1M followers tracked in the InstME index.
For roughly every 7 likes there is one comment, an unusually discussion-heavy audience.
10newsau keeps a posting cadence of about 68 posts per week, more than one per day.
10newsau keeps its following list short (215) relative to 352.3K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,200–$2,300
Based on 352.3K followers and a 0.29% engagement rate, a single sponsored post by 10newsau is worth an estimated $1,200–$2,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Lifestyle
| Metric | 10newsau | Cohort median |
|---|---|---|
| Engagement rate | 0.29% | 0.63% |
| Average likes | 901 | 1,415 |
| Average comments | 135 | 30 |
| Posts per week | 67.85 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
10 News is a verified home & diy brand on Instagram, with 352.3K followers.
10 News posts on Instagram as @10newsau.
10 News has 352,312 followers on Instagram (352.3K) as of Apr 23, 2026.
10 News's engagement rate is 0.29%, calculated from average likes and comments per post relative to followers. That is below the median of 0.63% for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by 10 News average 901 likes and 135 comments.
10 News posts about 68 times per week on average.
10 News is registered as a business account on Instagram and is verified.
10 News is categorized as a home & diy and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 9,025 posts.
Yes. 10 News carries the blue verified badge on Instagram.
9,025
135
Posts / Week
67.85
Growth Score
5.8 / 100
Follower Ratio
1638.7×
Engagement
0.08%
A sponsored post from 10 News is estimated at $1,200 to $2,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
