The cultural center of gaming.
Followers
1.1M
Following
66
Total Posts
Engagement Rate
0.69%
Avg Likes
7,637
Avg Comments
100 Thieves is a verified Gaming brand on Instagram based in United States, tracked in the InstME index with 1.1M followers. The account posts mainly around gaming and automotive topics. The account has published 2,829 posts, currently around 1 post a week. Engagement runs at 0.69%, or about 7,637 likes and 56 comments per post.
The Gaming account 100thieves has posted 2,829 times on Instagram and drawn 1.1M followers.
100thieves's 0.69% engagement rate is below the median of 2.18% among Gaming accounts with over 1M followers, measured across 208 accounts in the InstME index.
Roughly one in 136 likes comes with a comment, an audience that mostly engages through likes.
Posting frequency for 100thieves sits at about one post per week.
The account follows just 66 others against 1.1M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$3,900–$7,200
Based on 1.1M followers and a 0.69% engagement rate, a single sponsored post by 100thieves is worth an estimated $3,900–$7,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 16–30
Typical for Gaming creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Gaming
Secondary: Automotive
| Metric | 100thieves | Cohort median |
|---|---|---|
| Engagement rate | 0.69% | 2.18% |
| Average likes | 7,637 | 46,084 |
| Average comments | 56 | 515 |
| Posts per week | 1.04 | 0.82 |
Median values from 208 Gaming accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | 100thieves | Cohort median |
|---|---|---|
| Engagement rate | 0.69% | 2.5% |
| Average likes | 7,637 | 29,400 |
| Average comments | 56 | 776 |
| Posts per week | 1.04 | 2.39 |
Median values from 41 Gaming accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
100 Thieves is a verified gaming brand based in United States on Instagram, with 1.1M followers.
100 Thieves posts on Instagram as @100thieves.
100 Thieves has 1,108,497 followers on Instagram (1.1M) as of Apr 23, 2026.
100 Thieves's engagement rate is 0.69%, calculated from average likes and comments per post relative to followers. That is below the median of 2.18% for Gaming accounts with over 1M followers in the InstME index.
Posts by 100 Thieves average 7,637 likes and 56 comments.
100 Thieves posts about 1 time per week on average.
100 Thieves is registered as a business account on Instagram and is verified.
100 Thieves is categorized as a gaming and automotive account in the InstME index, based on the profile's bio and Instagram category across 2,829 posts.
100 Thieves's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,829
56
Posts / Week
1.04
Growth Score
13.8 / 100
Follower Ratio
16795.4×
Engagement
3.64%
Yes. 100 Thieves carries the blue verified badge on Instagram.
A sponsored post from 100 Thieves is estimated at $3,900 to $7,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
