Top Home & Decor Creators in Germany
How does the market for home & decor creators in Germany actually look? In short: the segment averages 119.9K followers at 7.00% engagement, and 79% of it is nano or micro accounts — the tier most brands lean on for authentic, budget-friendly collaborations. The data comes from InstMe's index of millions of profiles across several social networks.
Below you'll find the current top creators, a snapshot of how the segment splits by account size and platform, and answers to the questions brands ask us most. Everything refreshes automatically as our pipeline rescans profiles.
Millions
Profiles indexed across networks
119.9K
Avg. followers
7.00%
Avg. engagement
91%
Recently active
27.7%
Verified accounts
Top 21 creators
Ranked by followers
IKEA Deutschland
@ikeadeutschland
1.5M
0.1% ER
German Football
@germanfootball_dfb
924.6K
3.2% ER
Britt Berlin | easy vegan recipes for home bakers
@the_bananadiaries
883.5K
5.9% ER
Bootshaus Cologne
@bootshaus
315.9K
1.0% ER
Home Decor & Styling♡
@wo.interior
290.7K
0.8% ER
🕳🦕🍀
@jesych
203.7K
0.1% ER
GLÜCKSGEFÜHLE FESTIVAL 🍀
@gluecksgefuehle.festival
180.7K
1.8% ER
Leila Lowfire
@leilalowfire
177.9K
0.9% ER
IIHF Men's Worlds
@iihfmen
121.9K
9.2% ER
LILLI
@lillibethchen
84.2K
0.0% ER
Fadime Süne Erbay
@fadimeshome
46.6K
1.1% ER
Cesca | interior & family life
@cescas.life
45.8K
0.1% ER
Scooter Center GmbH
@scootercenter
36.5K
0.6% ER
Larah H.
@homebylarah
32.3K
22.3% ER
SPIELRAUM
@spielraum_amsterdam
27.8K
4.0% ER
Dein-Epoxidharz
@deinepoxidharz
27K
2.2% ER
Esra Kazar
@home.byesra
25.4K
3.2% ER
HOME DELUXE
@homedeluxe.de
23.4K
0.2% ER
Vitra Campus
@vitracampus
22.6K
1.3% ER
Museum Villa Stuck
@villastuck
22.6K
0.3% ER
kika | Home & Interior Inspo
@kika.baut
20.8K
8.1% ER
This is just the top of the list — millions of profiles across several social networks
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instme Top Home & Decor Creators in Germany — ranked live
Market snapshot
How this segment breaks down by account size and platform — updated Sep 19, 2026.
Keep exploring
Still mapping the landscape? Take a quick detour through home & decor creators or music creators in Germany to see how this market compares. And when you're ready to turn research into outreach, our guide to creator marketing for agencies is a practical next step — InstMe's influencer marketing platform handles discovery, vetting and contact details for free.
Frequently asked questions
Related niches
Broader segments
Charts for this market
Metric leaderboards for Instagram accounts in Germany — ranked by the numbers, refreshed daily.