Fueling the #UOCommunity 🏠 @urbanoutfittershome Shop it all ⤵
likeshop.me/urbanoutfittersFollowers
8.7M
Following
481
Total Posts
Engagement Rate
0.01%
Avg Likes
580
Avg Comments
Urbanoutfitters is a Fashion account on Instagram with 8.7M followers and 16,469 published posts.
Compared with 236 other Fashion accounts with over 1M followers in the InstME index, Urbanoutfitters's 0.01% engagement rate is in the bottom quarter (median: 0.51%).
The comment-to-like ratio works out to one comment per 33 likes, pointing to a healthy amount of conversation.
Recent posting activity averages about 12 posts per week — more than one per day.
The account follows just 481 others against 8.7M followers — a ratio typical of established creators and brands.
| Metric | Urbanoutfitters | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.51% |
| Average likes | 580 | 10,141 |
| Average comments | 18 | 180 |
| Posts per week | 12.37 | 2.79 |
Median values from 236 Fashion accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 27, 2026
Urbanoutfitters has 8,747,796 followers on Instagram (8.7M) as of Apr 27, 2026.
Urbanoutfitters's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.51%) for Fashion accounts with over 1M followers in the InstME index.
Posts by Urbanoutfitters average 580 likes and 18 comments.
Urbanoutfitters posts about 12 times per week on average.
Urbanoutfitters is registered as a business account on Instagram and is verified.
16,469
18
Avg Views
0
Posts / Week
12.37
Growth Score
0.2 / 100
8M
Engagement
0.03%
