Bridging the gap between education+ employment in the UK interior industry for underrepresented communities. Founders @studioashby @alexandriadauley
United in Design is a Home & DIY brand based in United Kingdom, with 12.1K followers on Instagram. Its posts sit across home & diy and education. To date United in Design has posted 546 times, currently around 3 posts a week. Typical posts draw 45 likes and 4 comments, putting engagement at 0.4%.
With 12.1K followers across 546 posts, United_in_design is one of the Home & DIY accounts tracked in the InstME index.
Against 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, United_in_design's 0.4% engagement rate lands below the median of 0.75%.
The audience comments once per 12 likes on average, an unusually discussion-heavy audience.
United_in_design's recent cadence works out to about 3 posts per week.
United_in_design scores 94/100 on InstME's audience-quality checks, with about 5% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$42–$79
Based on 12.1K followers and a 0.4% engagement rate, a single sponsored post by United_in_design is worth an estimated $42–$79. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | United_in_design | Cohort median |
|---|---|---|
| Engagement rate | 0.4% | 0.75% |
| Average likes | 45 | 200 |
| Average comments | 4 | 9 |
| Posts per week | 3.1 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | United_in_design | Cohort median |
|---|---|---|
| Engagement rate | 0.4% | 0.59% |
| Average likes | 45 | 163 |
| Average comments | 4 | 6 |
| Posts per week | 3.1 | 1.2 |
Median values from 73 Home & DIY accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
United in Design is a home & diy brand based in United Kingdom on Instagram, with 12.1K followers.
United in Design posts on Instagram as @united_in_design.
United in Design has 12,091 followers on Instagram (12.1K) as of Jul 16, 2026.
United in Design's engagement rate is 0.4%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by United in Design average 45 likes and 4 comments.
United in Design posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 5% of United in Design's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
546
Avg Comments
4
Predominantly women · mostly 25–44
Typical for Home & DIY creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Education
31.7K
Engagement
18.85%
Ann-Marie Powell | Landscape & Garden Design
@ann_mariepowell
Followers
32.3K
Engagement
1.37%
United in Design is registered as a business account on Instagram.
United in Design is categorized as a home & diy and education account in the InstME index, based on the profile's bio and Instagram category across 546 posts.
United in Design's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from United in Design is estimated at $42 to $79. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
