a conscious concept store for everyday goods. womens ~ little ones ~ wellness ~ homewares Designed in Australia, Ships Worldwide
Outreach This Creator For FreeThe Wholesome Store is a Health brand based in Australia. The account has built 166K followers on Instagram. The account has published 3,504 posts, currently around 4 posts a week. Posts average 233 likes and 4 comments, an engagement rate of 0.14%.
As a Health account, Thewholesomestore reaches 166K followers on Instagram across 3,504 published posts.
Thewholesomestore's 0.14% engagement rate is in the bottom quarter (median: 0.57%) among Health accounts with 100K–1M followers, measured across 264 accounts in the InstME index.
Roughly one in 61 likes comes with a comment, an audience that mostly engages through likes.
Thewholesomestore's output runs to about 4 posts per week.
The account follows just 717 others against 166K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$580–$1,100
Based on 166K followers and a 0.14% engagement rate, a single sponsored post by Thewholesomestore is worth an estimated $580–$1,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Health creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Health
| Metric | Thewholesomestore | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.57% |
| Average likes | 233 | 1,265 |
| Average comments | 4 | 46 |
| Posts per week | 3.69 | 0.69 |
Median values from 264 Health accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thewholesomestore | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.7% |
| Average likes | 233 | 1,539 |
| Average comments | 4 | 38 |
| Posts per week | 3.69 | 1.24 |
Median values from 449 accounts in Australia with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 9, 2026
The Wholesome Store is a health brand based in Australia on Instagram, with 166K followers.
The Wholesome Store posts on Instagram as @thewholesomestore.
The Wholesome Store has 166,017 followers on Instagram (166K) as of Sep 9, 2026.
The Wholesome Store's engagement rate is 0.14%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Health accounts with 100K–1M followers in the InstME index.
Posts by The Wholesome Store average 233 likes and 4 comments.
The Wholesome Store posts about 4 times per week on average.
The Wholesome Store is registered as a business account on Instagram.
Total Posts
3,504
Avg Comments
4
Engagement
1.17%
Nu Harvest (Formerly Naked Harvest)
@nakedharvestsupplements
Followers
197.9K
Engagement
0.12%
The Wholesome Store is categorized as a health account in the InstME index, based on the profile's bio and Instagram category across 3,504 posts.
The Wholesome Store's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The Wholesome Store is estimated at $580 to $1,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.