One of The World's @50best_hotels 2024. Destination-defining experiences and understated luxury. Home to @peppinarestaurant & @marymarybar
Outreach This Creator For FreeFollowers
12.2K
Following
1.6K
Total Posts
Engagement Rate
2.6%
Avg Likes
298
Avg Comments
The Tasman runs a Travel brand account with 12.2K followers on Instagram. Content spans travel and home & diy. The Tasman has shared 348 posts to date, currently less than one post a week. Engagement runs at 2.6%, or about 298 likes and 19 comments per post.
Thetasmanhobart has built an audience of 12.2K followers on Instagram over 348 posts as a Travel account.
Among 2,887 Travel accounts with 10K–100K followers in the InstME index, Thetasmanhobart's 2.6% engagement rate comes in above the median of 1.02%.
One comment lands for every 15 likes, which reads as an unusually discussion-heavy audience.
Thetasmanhobart sees 67.8K views per video on average, 5.6× its followers, a pattern of content travelling outside the follower base.
Posting frequency for Thetasmanhobart sits at less than one post per week.
Estimated sponsored-post value
$110–$210
Based on 12.2K followers and a 2.6% engagement rate, a single sponsored post by Thetasmanhobart is worth an estimated $110–$210. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Home & DIY
| Metric | Thetasmanhobart | Cohort median |
|---|---|---|
| Engagement rate | 2.6% | 1.02% |
| Average likes | 298 | 250 |
| Average comments | 19 | 14 |
| Posts per week | 0.13 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
The Tasman is a travel brand on Instagram, with 12.2K followers.
The Tasman posts on Instagram as @thetasmanhobart.
The Tasman has 12,210 followers on Instagram (12.2K) as of Jul 16, 2026.
The Tasman's engagement rate is 2.6%, calculated from average likes and comments per post relative to followers. That is above the median of 1.02% for Travel accounts with 10K–100K followers in the InstME index.
Posts by The Tasman average 298 likes and 19 comments.
The Tasman posts less than once a week on average.
The Tasman is registered as a business account on Instagram.
The Tasman is categorized as a travel and home & diy account in the InstME index, based on the profile's bio and Instagram category across 348 posts.
A sponsored post from The Tasman is estimated at $110 to $210. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
348
19
Avg Views
67,772
Posts / Week
0.13
Growth Score
52 / 100
Engagement
0.25%
