@thestandard Anything but standard. Sleepovers, dining, & drinking in heart of the East Village. Meet at Café Standard, The Garden,
The Standard, East Village is a Home & DIY brand based in United States. The account has built 10.3K followers on Instagram. The account has published 445 posts, currently less than one post a week. Typical posts draw 536 likes and 17 comments, putting engagement at 5.35%.
Thestandardeastvillage is a Home & DIY account whose 445 posts have grown a following of 10.3K on Instagram.
Benchmarked against 1,345 Home & DIY accounts with 10K–100K followers, Thestandardeastvillage posts a 5.35% engagement rate that is in the top quarter (median: 0.75%).
Roughly one in 31 likes comes with a comment, a healthy amount of conversation.
Thestandardeastvillage's output runs to less than one post per week.
Estimated sponsored-post value
$140–$270
Based on 10.3K followers and a 5.35% engagement rate, a single sponsored post by Thestandardeastvillage is worth an estimated $140–$270. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Thestandardeastvillage | Cohort median |
|---|---|---|
| Engagement rate | 5.35% | 0.75% |
| Average likes | 536 | 200 |
| Average comments | 17 | 9 |
| Posts per week | 0.07 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thestandardeastvillage | Cohort median |
|---|---|---|
| Engagement rate | 5.35% | 0.55% |
| Average likes | 536 | 132 |
| Average comments | 17 | 7 |
| Posts per week | 0.07 | 1.08 |
Median values from 348 Home & DIY accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 22, 2026
The Standard, East Village is a home & diy brand based in United States on Instagram, with 10.3K followers.
The Standard, East Village posts on Instagram as @thestandardeastvillage.
The Standard, East Village has 10,338 followers on Instagram (10.3K) as of Aug 22, 2026.
The Standard, East Village's engagement rate is 5.35%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by The Standard, East Village average 536 likes and 17 comments.
The Standard, East Village posts less than once a week on average.
The Standard, East Village is registered as a business account on Instagram.
Total Posts
445
Avg Comments
17
Engagement
1.62%
The Standard, East Village is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 445 posts.
The Standard, East Village's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The Standard, East Village is estimated at $140 to $270. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
