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Followers
96.2K
Following
215
Total Posts
Engagement Rate
0.79%
Avg Likes
739
Avg Comments
Crave Cookies is a verified Food brand. The account has built 96.2K followers on Instagram. The account posts mainly around food and pets topics. Crave Cookies has shared 2,228 posts to date, currently around 11 posts a week. Typical posts draw 739 likes and 17 comments, putting engagement at 0.79%.
Thecravecookies is a Food account on Instagram with 96.2K followers and 2,228 published posts.
Compared with 7,981 other Food accounts with 10K–100K followers in the InstME index, Thecravecookies's 0.79% engagement rate is above the median of 0.75%.
One comment lands for every 43 likes, which reads as a healthy amount of conversation.
Lately Thecravecookies has been publishing about 11 posts per week, more than one per day.
At 100/100 on audience quality, Thecravecookies carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
With 96.2K followers but only 215 accounts followed back, Thecravecookies shows the ratio of a well-established account.
Estimated sponsored-post value
$340–$630
Based on 96.2K followers and a 0.79% engagement rate, a single sponsored post by Thecravecookies is worth an estimated $340–$630. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thecravecookies | Cohort median |
|---|---|---|
| Engagement rate | 0.79% | 0.75% |
| Average likes | 739 | 177 |
| Average comments | 17 | 10 |
| Posts per week | 10.89 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Crave Cookies is a verified food brand on Instagram, with 96.2K followers.
Crave Cookies posts on Instagram as @thecravecookies.
Crave Cookies has 96,244 followers on Instagram (96.2K) as of Jul 15, 2026.
Crave Cookies's engagement rate is 0.79%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Crave Cookies average 739 likes and 17 comments.
Crave Cookies posts about 11 times per week on average.
InstME's audience-quality analysis estimates about 0% of Crave Cookies's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Crave Cookies is registered as a business account on Instagram and is verified.
Crave Cookies is categorized as a food and pets account in the InstME index, based on the profile's bio and Instagram category across 2,228 posts.
2,228
17
Posts / Week
10.89
Growth Score
15.8 / 100
ER Rank
40th
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Pets
279.4K
Engagement
0.1%
Yes. Crave Cookies carries the blue verified badge on Instagram.
A sponsored post from Crave Cookies is estimated at $340 to $630. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.