Beauty, inspired by you. Clinical-grade essentials designed for what’s next.
Followers
99.5K
Following
1.3K
Total Posts
Engagement Rate
0.01%
Avg Likes
3
Avg Comments
On Instagram, Smooche is a verified Beauty brand with an audience of 99.5K. Content spans beauty and automotive. To date Smooche has posted 192 times, currently less than one post a week. Posts average 3 likes and 10 comments, an engagement rate of 0.01%.
On Instagram, Smooche runs a Beauty account that has published 192 posts and gathered 99.5K followers.
Smooche has an engagement rate of 0.01%, which is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers, based on 5,414 accounts in the InstME index.
Smooche keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$350–$650
Based on 99.5K followers and a 0.01% engagement rate, a single sponsored post by Smooche is worth an estimated $350–$650. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
| Metric | Smooche | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.57% |
| Average likes | 3 | 134 |
| Average comments | 10 | 12 |
| Posts per week | 0.84 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Smooche is a verified beauty brand on Instagram, with 99.5K followers.
Smooche has 99,549 followers on Instagram (99.5K) as of Jul 10, 2026.
Smooche's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Smooche average 3 likes and 10 comments.
Smooche posts less than once a week on average.
Smooche is registered as a business account on Instagram and is verified.
Smooche is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 192 posts.
Yes. Smooche carries the blue verified badge on Instagram.
A sponsored post from Smooche is estimated at $350 to $650. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
192
10
Posts / Week
0.84
Growth Score
0.2 / 100
Follower Ratio
77.1×
Engagement
5.36%
