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Smithfield Brand is a verified Food brand, with 31.3K followers on Instagram. Its posts sit across food and automotive. To date Smithfield Brand has posted 1,068 times, currently less than one post a week. Engagement runs at 0.41%, or about 117 likes and 11 comments per post.
With 31.3K followers across 1,068 posts, Smithfieldbrand is one of the Food accounts tracked in the InstME index.
Against 7,981 Food accounts with 10K–100K followers in the InstME index, Smithfieldbrand's 0.41% engagement rate lands below the median of 0.75%.
For roughly every 10 likes there is one comment, an unusually discussion-heavy audience.
Smithfieldbrand keeps a posting cadence of less than one post per week.
InstME's audience-quality checks score Smithfieldbrand at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$110–$200
Based on 31.3K followers and a 0.41% engagement rate, a single sponsored post by Smithfieldbrand is worth an estimated $110–$200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Smithfieldbrand | Cohort median |
|---|---|---|
| Engagement rate | 0.41% | 0.75% |
| Average likes | 117 | 177 |
| Average comments | 11 | 10 |
| Posts per week | 0.32 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Smithfield Brand is a verified food brand on Instagram, with 31.3K followers.
Smithfield Brand posts on Instagram as @smithfieldbrand.
Smithfield Brand has 31,316 followers on Instagram (31.3K) as of Apr 24, 2026.
Smithfield Brand's engagement rate is 0.41%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Smithfield Brand average 117 likes and 11 comments.
Smithfield Brand posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Smithfield Brand's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Smithfield Brand is registered as a business account on Instagram and is verified.
Smithfield Brand is categorized as a food and automotive account in the InstME index, based on the profile's bio and Instagram category across 1,068 posts.
Total Posts
1,068
Avg Comments
11
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Automotive
Engagement
0.5%
Yes. Smithfield Brand carries the blue verified badge on Instagram.
A sponsored post from Smithfield Brand is estimated at $110 to $200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.