🪡 The Original Custom Pet Embroidery 🐶 Made by obsessed dog parents 💝 As seen in Goop Vogue Glamour GMA
Followers
70.7K
Following
7.5K
Total Posts
Engagement Rate
1.17%
Avg Likes
399
Avg Comments
Reaching 70.7K followers on Instagram, Pupsentials is a verified Pets brand based in United States. Content spans pets and parenting. Pupsentials has shared 490 posts to date, currently less than one post a week. Typical posts draw 399 likes and 427 comments, putting engagement at 1.17%.
With 70.7K followers across 490 posts, Pupsentials is one of the Pets accounts tracked in the InstME index.
Against 2,822 Pets accounts with 10K–100K followers in the InstME index, Pupsentials's 1.17% engagement rate lands above the median of 0.99%.
Each video from Pupsentials averages 14.8K views, near 21% of its followers.
In recent weeks Pupsentials has kept to less than one post per week.
Estimated sponsored-post value
$290–$540
Based on 70.7K followers and a 1.17% engagement rate, a single sponsored post by Pupsentials is worth an estimated $290–$540. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Pets creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Pets
Secondary: Parenting
| Metric | Pupsentials | Cohort median |
|---|---|---|
| Engagement rate | 1.17% | 0.99% |
| Average likes | 399 | 239 |
| Average comments | 427 | 10 |
| Posts per week | 0.1 | 0.79 |
Median values from 2,822 Pets accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Pupsentials | Cohort median |
|---|---|---|
| Engagement rate | 1.17% | 0.82% |
| Average likes | 399 | 200 |
| Average comments | 427 | 8 |
| Posts per week | 0.1 | 0.92 |
Median values from 724 Pets accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Pupsentials is a verified pets brand based in United States on Instagram, with 70.7K followers.
Pupsentials has 70,742 followers on Instagram (70.7K) as of Jul 16, 2026.
Pupsentials's engagement rate is 1.17%, calculated from average likes and comments per post relative to followers. That is above the median of 0.99% for Pets accounts with 10K–100K followers in the InstME index.
Posts by Pupsentials average 399 likes and 427 comments.
Pupsentials posts less than once a week on average.
Pupsentials is registered as a business account on Instagram and is verified.
Pupsentials is categorized as a pets and parenting account in the InstME index, based on the profile's bio and Instagram category across 490 posts.
Pupsentials's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Pupsentials carries the blue verified badge on Instagram.
490
427
Avg Views
14,829
Posts / Week
0.1
Growth Score
23.4 / 100
Engagement
0.08%
A sponsored post from Pupsentials is estimated at $290 to $540. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
