The bright spot on the internet for all things beauty ✧ @popsugar Tap our 🔗 in bio below for more ✨
likeshop.me/popsugarbeautyFollowers
1.9M
Following
1.9K
Total Posts
Engagement Rate
0.05%
Avg Likes
829
Avg Comments
With 1.9M followers across 11,456 posts, Popsugarbeauty is one of the Beauty accounts tracked in the InstME index.
Compared with 183 other Beauty accounts with over 1M followers in the InstME index, Popsugarbeauty's 0.05% engagement rate is in the bottom quarter (median: 0.44%).
The comment-to-like ratio works out to one comment per 62 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about one post per week.
The account follows just 1,905 others against 1.9M followers — a ratio typical of established creators and brands.
| Metric | Popsugarbeauty | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 0.44% |
| Average likes | 829 | 10,836 |
| Average comments | 13 | 288 |
| Posts per week | 1.11 | 2.63 |
Median values from 183 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 27, 2026
Popsugarbeauty has 1,866,987 followers on Instagram (1.9M) as of Apr 27, 2026.
Popsugarbeauty's engagement rate is 0.05%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.44%) for Beauty accounts with over 1M followers in the InstME index.
Posts by Popsugarbeauty average 829 likes and 13 comments.
Popsugarbeauty posts about 1 time per week on average.
Popsugarbeauty is registered as a business account on Instagram and is verified.
11,456
13
Avg Views
0
Posts / Week
1.11
Growth Score
1 / 100
4.3M
Engagement
1.17%
