Africaβs leading entertainment, lifestyle and hospitality network. etc..
Followers
59.3K
Following
101
Total Posts
Engagement Rate
0.06%
Avg Likes
30
Avg Comments
Play Network Africa runs a verified Lifestyle brand account with 59.3K followers on Instagram. Play Network Africa has shared 1,293 posts to date, currently less than one post a week. Typical posts draw 30 likes and 5 comments, putting engagement at 0.06%.
As a Lifestyle account, Playnetworkafr reaches 59.3K followers on Instagram across 1,293 published posts.
Playnetworkafr's 0.06% engagement rate is in the bottom quarter (median: 3.25%) among Lifestyle accounts with 10Kβ100K followers, measured across 1,602 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 6 likes, pointing to an unusually discussion-heavy audience.
Posting frequency for Playnetworkafr sits at less than one post per week.
The account follows just 101 others against 59.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$210β$390
Based on 59.3K followers and a 0.06% engagement rate, a single sponsored post by Playnetworkafr is worth an estimated $210β$390. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women Β· mostly 18β34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Playnetworkafr | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 3.25% |
| Average likes | 30 | 875 |
| Average comments | 5 | 33 |
| Posts per week | 0.48 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10Kβ100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Play Network Africa is a verified lifestyle brand on Instagram, with 59.3K followers.
Play Network Africa posts on Instagram as @playnetworkafr.
Play Network Africa has 59,272 followers on Instagram (59.3K) as of Jul 10, 2026.
Play Network Africa's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10Kβ100K followers in the InstME index.
Posts by Play Network Africa average 30 likes and 5 comments.
Play Network Africa posts less than once a week on average.
Play Network Africa is registered as a business account on Instagram and is verified.
Play Network Africa is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,293 posts.
1,293
5
Posts / Week
0.48
Growth Score
1.2 / 100
Follower Ratio
586.9Γ
175.3K
Engagement
0.78%
Yes. Play Network Africa carries the blue verified badge on Instagram.
A sponsored post from Play Network Africa is estimated at $210 to $390. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
