Followers
101.4K
Following
5.1K
Total Posts
Engagement Rate
0.14%
Avg Likes
128
Avg Comments
On Instagram, Oz Hair and Beauty is a verified Beauty brand based in Australia with an audience of 101.4K. To date Oz Hair and Beauty has posted 3,057 times, currently around 5 posts a week. Typical posts draw 128 likes and 11 comments, putting engagement at 0.14%.
Ozhairandbeauty shows up in the InstME index as a Beauty account, 101.4K followers, 3,057 posts.
For Beauty accounts with 100K–1M followers, Ozhairandbeauty's 0.14% engagement rate is below the median of 0.47%, a read from 1,553 accounts in the InstME index.
For roughly every 12 likes there is one comment, an unusually discussion-heavy audience.
Ozhairandbeauty's recent cadence works out to about 5 posts per week.
Estimated sponsored-post value
$350–$660
Based on 101.4K followers and a 0.14% engagement rate, a single sponsored post by Ozhairandbeauty is worth an estimated $350–$660. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Ozhairandbeauty | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.47% |
| Average likes | 128 | 1,059 |
| Average comments | 11 | 46 |
| Posts per week | 5.25 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ozhairandbeauty | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.7% |
| Average likes | 128 | 1,539 |
| Average comments | 11 | 38 |
| Posts per week | 5.25 | 1.24 |
Median values from 449 accounts in Australia with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Oz Hair and Beauty is a verified beauty brand based in Australia on Instagram, with 101.4K followers.
Oz Hair and Beauty posts on Instagram as @ozhairandbeauty.
Oz Hair and Beauty has 101,366 followers on Instagram (101.4K) as of Apr 23, 2026.
Oz Hair and Beauty's engagement rate is 0.14%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Oz Hair and Beauty average 128 likes and 11 comments.
Oz Hair and Beauty posts about 5 times per week on average.
Oz Hair and Beauty is registered as a business account on Instagram and is verified.
Oz Hair and Beauty is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 3,057 posts.
3,057
11
Posts / Week
5.25
Growth Score
2.8 / 100
Follower Ratio
19.9×
Engagement
11.21%
Oz Hair and Beauty's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Oz Hair and Beauty carries the blue verified badge on Instagram.
A sponsored post from Oz Hair and Beauty is estimated at $350 to $660. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
