The A’Two on May Two.
Followers
16M
Following
316
Total Posts
Engagement Rate
0.17%
Avg Likes
26,228
Avg Comments
On Instagram, Nike Basketball is a verified Sports brand with an audience of 16M. To date Nike Basketball has posted 1,565 times, currently around 2 posts a week. Engagement runs at 0.17%, or about 26,228 likes and 241 comments per post.
Tracked in the InstME index, Nikebasketball is a Sports account with 16M followers and a back catalogue of 1,565 posts.
Nikebasketball records a 0.17% engagement rate, in the bottom quarter (median: 1.05%) for the 107 Sports accounts with over 1M followers tracked in the InstME index.
The like-to-comment split is roughly 109 to one, indicating an audience that mostly engages through likes.
Video posts from Nikebasketball average 144K views.
Nikebasketball keeps a posting cadence of about one post per week.
Nikebasketball keeps its following list short (316) relative to 16M followers, as established creators and brands tend to.
Estimated sponsored-post value
$56,000–$100,000
Based on 16M followers and a 0.17% engagement rate, a single sponsored post by Nikebasketball is worth an estimated $56,000–$100,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
| Metric | Nikebasketball | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 1.05% |
| Average likes | 26,228 | 29,326 |
| Average comments | 241 | 353 |
| Posts per week | 1.72 | 2.24 |
Median values from 107 Sports accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Apr 8, 2026
Nike Basketball is a verified sports brand on Instagram, with 16M followers.
Nike Basketball posts on Instagram as @nikebasketball.
Nike Basketball has 16,011,523 followers on Instagram (16M) as of Apr 8, 2026.
Nike Basketball's engagement rate is 0.17%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.05%) for Sports accounts with over 1M followers in the InstME index.
Posts by Nike Basketball average 26,228 likes and 241 comments.
Nike Basketball posts about 2 times per week on average.
Nike Basketball is registered as a business account on Instagram and is verified.
Nike Basketball is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 1,565 posts.
Yes. Nike Basketball carries the blue verified badge on Instagram.
1,565
241
Avg Views
143,989
Posts / Week
1.72
Growth Score
3.4 / 100
Engagement
0%
A sponsored post from Nike Basketball is estimated at $56,000 to $100,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
