On Instagram, Carmex is a verified Beauty brand with an audience of 99.5K. Its posts sit across beauty and automotive. Carmex has shared 1,487 posts to date, currently less than one post a week. Typical posts draw 127 likes and 11 comments, putting engagement at 0.14%.
Mycarmex shows up in the InstME index as a Beauty account, 99.5K followers, 1,487 posts.
Mycarmex has an engagement rate of 0.14%, which is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers, based on 5,414 accounts in the InstME index.
Followers leave about one comment for every 12 likes, an unusually discussion-heavy audience.
Mycarmex keeps a posting cadence of less than one post per week.
Mycarmex follows only 72 accounts while being followed by 99.5K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$350–$650
Based on 99.5K followers and a 0.14% engagement rate, a single sponsored post by Mycarmex is worth an estimated $350–$650. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
| Metric | Mycarmex | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.57% |
| Average likes | 127 | 134 |
| Average comments | 11 | 12 |
| Posts per week | 0.26 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Carmex is a verified beauty brand on Instagram, with 99.5K followers.
Carmex posts on Instagram as @mycarmex.
Carmex has 99,546 followers on Instagram (99.5K) as of Jul 11, 2026.
Carmex's engagement rate is 0.14%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Carmex average 127 likes and 11 comments.
Carmex posts less than once a week on average.
Carmex is registered as a business account on Instagram and is verified.
Carmex is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 1,487 posts.
Committed to helping you look and feel your best with quality, effective lip care.
Total Posts
1,487
Avg Comments
11
Engagement
0.62%
Yes. Carmex carries the blue verified badge on Instagram.
A sponsored post from Carmex is estimated at $350 to $650. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
