Committed to helping you look and feel your best with quality, effective lip care.
Followers
99.5K
Following
72
Total Posts
Engagement Rate
0.14%
Avg Likes
127
Avg Comments
On Instagram, Carmex is a verified Beauty brand with an audience of 99.5K. Its posts sit across beauty and automotive. Carmex has shared 1,487 posts to date, currently less than one post a week. Typical posts draw 127 likes and 11 comments, putting engagement at 0.14%.
Mycarmex shows up in the InstME index as a Beauty account, 99.5K followers, 1,487 posts.
Mycarmex has an engagement rate of 0.14%, which is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers, based on 5,414 accounts in the InstME index.
Followers leave about one comment for every 12 likes, an unusually discussion-heavy audience.
Mycarmex keeps a posting cadence of less than one post per week.
Mycarmex follows only 72 accounts while being followed by 99.5K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$350–$650
Based on 99.5K followers and a 0.14% engagement rate, a single sponsored post by Mycarmex is worth an estimated $350–$650. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
| Metric | Mycarmex | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.57% |
| Average likes | 127 | 134 |
| Average comments | 11 | 12 |
| Posts per week | 0.26 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Carmex is a verified beauty brand on Instagram, with 99.5K followers.
Carmex posts on Instagram as @mycarmex.
Carmex has 99,546 followers on Instagram (99.5K) as of Jul 11, 2026.
Carmex's engagement rate is 0.14%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Carmex average 127 likes and 11 comments.
Carmex posts less than once a week on average.
Carmex is registered as a business account on Instagram and is verified.
Carmex is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 1,487 posts.
Yes. Carmex carries the blue verified badge on Instagram.
A sponsored post from Carmex is estimated at $350 to $650. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,487
11
Posts / Week
0.26
Growth Score
2.8 / 100
Follower Ratio
1382.6×
Engagement
0.16%
