Europe’s biggest celebration of Black music and culture 🙌🏾 2026 MOBO Awards — watch, relive, discover @amazonmusicuk | @bbc
linktr.ee/moboofficialFollowers
138.2K
Following
2K
Total Posts
Engagement Rate
0.36%
Avg Likes
111
Avg Comments
Moboawards has built an audience of 138.2K followers on Instagram over 6,970 posts as a Music account.
Compared with 2,070 other Music accounts with 100K–1M followers in the InstME index, Moboawards's 0.36% engagement rate is in the bottom quarter (median: 1.75%).
Recent posting activity averages less than one post per week.
Audience-quality analysis puts Moboawards at 88/100; roughly 10% of followers look low-quality or inactive — a strong signal of genuine reach.
| Metric | Moboawards | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 1.75% |
| Average likes | 111 | 4,195 |
| Average comments | 387 | 129 |
| Posts per week | 0.9 | 0.51 |
Median values from 2,070 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 9, 2026
Moboawards has 138,174 followers on Instagram (138.2K) as of Jul 9, 2026.
Moboawards's engagement rate is 0.36%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.75%) for Music accounts with 100K–1M followers in the InstME index.
Posts by Moboawards average 111 likes and 387 comments.
Moboawards posts less than once a week on average.
InstME's audience-quality analysis estimates about 10% of Moboawards's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Moboawards is registered as a creator account on Instagram and is verified.
6,970
387
Avg Views
0
Posts / Week
0.9
Growth Score
7.2 / 100
408.5K
Engagement
4.68%
