let the tournament begin. The @FIFAworldcup Meal is here
www.mcdonalds.comFollowers
5.6M
Following
557
Total Posts
Engagement Rate
1.21%
Avg Likes
66,512
Avg Comments
Mcdonalds has built an audience of 5.6M followers on Instagram over 575 posts as a business account.
On average, Mcdonalds's posts earn 66,512 likes and 986 comments, about one interaction per 82 followers.
The comment-to-like ratio works out to one comment per 67 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about 6 posts per week.
The account follows just 557 others against 5.6M followers — a ratio typical of established creators and brands.
| Metric | Mcdonalds | Cohort median |
|---|---|---|
| Engagement rate | 1.21% | 1.04% |
| Average likes | 66,512 | 27,441 |
| Average comments | 986 | 386 |
| Posts per week | 5.98 | 1.17 |
Median values from 6,447 accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Mcdonalds has 5,562,443 followers on Instagram (5.6M) as of Jul 15, 2026.
Mcdonalds's engagement rate is 1.21%, calculated from average likes and comments per post relative to followers.
Posts by Mcdonalds average 66,512 likes and 986 comments.
Mcdonalds posts about 6 times per week on average.
Mcdonalds is registered as a business account on Instagram and is verified.
575
986
Avg Views
0
Posts / Week
5.98
Growth Score
24.2 / 100
Engagement
0.26%