Followers
98K
Following
644
Total Posts
Engagement Rate
0.74%
Avg Likes
673
Avg Comments
Maybelline Africa is a verified Personal Goods & General Merchandise Stores brand, with 98K followers on Instagram. Maybelline Africa has shared 593 posts to date, currently around 4 posts a week. Typical posts draw 673 likes and 54 comments, putting engagement at 0.74%.
Maybellineafrica operates a Personal Goods & General Merchandise Stores account on Instagram, pairing 98K followers with 593 posts.
A typical post by Maybellineafrica collects about 673 likes and 54 comments, roughly one interaction for every 135 followers.
The audience comments once per 12 likes on average, an unusually discussion-heavy audience.
On average Maybellineafrica's video content earns 76.6K views, roughly 78% of the follower base per post.
Maybellineafrica's recent cadence works out to about 4 posts per week.
Maybellineafrica keeps its following list short (644) relative to 98K followers, as established creators and brands tend to.
Estimated sponsored-post value
$340–$640
Based on 98K followers and a 0.74% engagement rate, a single sponsored post by Maybellineafrica is worth an estimated $340–$640. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Personal Goods & General Merchandise Stores
| Metric | Maybellineafrica | Cohort median |
|---|---|---|
| Engagement rate | 0.74% | 1.45% |
| Average likes | 673 | 339 |
| Average comments | 54 | 18 |
| Posts per week | 4.33 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Apr 8, 2026
Maybelline Africa is a verified personal goods & general merchandise stores brand on Instagram, with 98K followers.
Maybelline Africa posts on Instagram as @maybellineafrica.
Maybelline Africa has 97,991 followers on Instagram (98K) as of Apr 8, 2026.
Maybelline Africa's engagement rate is 0.74%, calculated from average likes and comments per post relative to followers.
Posts by Maybelline Africa average 673 likes and 54 comments.
Maybelline Africa posts about 4 times per week on average.
Maybelline Africa is registered as a business account on Instagram and is verified.
Maybelline Africa is categorized as a personal goods & general merchandise stores account in the InstME index, based on the profile's bio and Instagram category across 593 posts.
Yes. Maybelline Africa carries the blue verified badge on Instagram.
593
54
Avg Views
76,584
Posts / Week
4.33
Growth Score
14.8 / 100
Engagement
0.03%
A sponsored post from Maybelline Africa is estimated at $340 to $640. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.