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54.3K
Following
3
Total Posts
Engagement Rate
2.01%
Avg Likes
1,081
Avg Comments
With 54.3K followers across 442 posts, Mattmathewsco is one of the Beauty accounts tracked in the InstME index.
Compared with 1,753 other Beauty accounts with 10K–100K followers in the InstME index, Mattmathewsco's 2.01% engagement rate is above the median of 0.85%.
The comment-to-like ratio works out to one comment per 95 likes, pointing to an audience that mostly engages through likes.
Video posts average 28.8K views, reaching roughly 53% of Mattmathewsco's follower base per post.
Recent posting activity averages about one post per week.
The account follows just 3 others against 54.3K followers — a ratio typical of established creators and brands.
| Metric | Mattmathewsco | Cohort median |
|---|---|---|
| Engagement rate | 2.01% | 0.85% |
| Average likes | 1,081 | 180 |
| Average comments | 11 | 15 |
| Posts per week | 1.55 | 0.45 |
Median values from 1,753 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 16, 2026
Mattmathewsco has 54,334 followers on Instagram (54.3K) as of Jul 16, 2026.
Mattmathewsco's engagement rate is 2.01%, calculated from average likes and comments per post relative to followers. That is above the median of 0.85% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Mattmathewsco average 1,081 likes and 11 comments.
Mattmathewsco posts about 2 times per week on average.
Mattmathewsco is registered as a business account on Instagram and is verified.
442
11
Avg Views
28,786
Posts / Week
1.55
Growth Score
40.2 / 100
145K
Engagement
6.07%
