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Malibu Boats is a verified Brand brand. The account has built 247.3K followers on Instagram. Malibu Boats has shared 4,471 posts to date, currently around 6 posts a week. Typical posts draw 457 likes and 9 comments, putting engagement at 0.19%.
Counting 247.3K followers and 4,471 posts, Malibuboats sits in the InstME index as a Brand account.
Malibuboats's average post pulls 457 likes and 9 comments, roughly one interaction per 530 followers.
Roughly one in 49 likes comes with a comment, a healthy amount of conversation.
Lately Malibuboats has been publishing about 6 posts per week.
With 247.3K followers but only 586 accounts followed back, Malibuboats shows the ratio of a well-established account.
Estimated sponsored-post value
$870–$1,600
Based on 247.3K followers and a 0.19% engagement rate, a single sponsored post by Malibuboats is worth an estimated $870–$1,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Brand
| Metric | Malibuboats | Cohort median |
|---|---|---|
| Engagement rate | 0.19% | 1.25% |
| Average likes | 457 | 2,985 |
| Average comments | 9 | 73 |
| Posts per week | 5.59 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Malibu Boats is a verified brand brand on Instagram, with 247.3K followers.
Malibu Boats posts on Instagram as @malibuboats.
Malibu Boats has 247,322 followers on Instagram (247.3K) as of Apr 23, 2026.
Malibu Boats's engagement rate is 0.19%, calculated from average likes and comments per post relative to followers.
Posts by Malibu Boats average 457 likes and 9 comments.
Malibu Boats posts about 6 times per week on average.
Malibu Boats is registered as a business account on Instagram and is verified.
Malibu Boats is categorized as a brand account in the InstME index, based on the profile's bio and Instagram category across 4,471 posts.
Yes. Malibu Boats carries the blue verified badge on Instagram.
Total Posts
4,471
Avg Comments
9
3M
Engagement
0.49%
A sponsored post from Malibu Boats is estimated at $870 to $1,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
