For all who love to cook, craft, bake & brew, we exist to open a world of possibility in the kitchen.
Followers
582K
Following
578
Total Posts
Engagement Rate
0.77%
Avg Likes
4,355
Avg Comments
KitchenAid runs a verified Food brand account with 582K followers on Instagram. The account posts mainly around food and home & diy topics. The account has published 2,797 posts, currently around 8 posts a week. Typical posts draw 4,355 likes and 153 comments, putting engagement at 0.77%.
As a Food account, Kitchenaidusa reaches 582K followers on Instagram across 2,797 published posts.
Among 1,551 Food accounts with 100K–1M followers in the InstME index, Kitchenaidusa's 0.77% engagement rate comes in in line with the median of 0.74%.
The comment-to-like ratio works out to one comment per 28 likes, pointing to a healthy amount of conversation.
Kitchenaidusa's videos average 39.3K views per post.
Kitchenaidusa's output runs to about 8 posts per week, more than one per day.
On audience quality, Kitchenaidusa lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
The account follows just 578 others against 582K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$2,000–$3,800
Based on 582K followers and a 0.77% engagement rate, a single sponsored post by Kitchenaidusa is worth an estimated $2,000–$3,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Kitchenaidusa | Cohort median |
|---|---|---|
| Engagement rate | 0.77% | 0.74% |
| Average likes | 4,355 | 1,665 |
| Average comments | 153 | 54 |
| Posts per week | 8.22 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
KitchenAid is a verified food brand on Instagram, with 582K followers.
KitchenAid posts on Instagram as @kitchenaidusa.
KitchenAid has 581,999 followers on Instagram (582K) as of Apr 5, 2026.
KitchenAid's engagement rate is 0.77%, calculated from average likes and comments per post relative to followers. That is in line with the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by KitchenAid average 4,355 likes and 153 comments.
KitchenAid posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 0% of KitchenAid's followers are low-quality or inactive, giving an audience-quality score of 100/100.
KitchenAid is registered as a business account on Instagram and is verified.
KitchenAid is categorized as a food and home & diy account in the InstME index, based on the profile's bio and Instagram category across 2,797 posts.
2,797
153
Avg Views
39,336
Posts / Week
8.22
Growth Score
15.4 / 100
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Home & DIY
Engagement
0.51%
Yes. KitchenAid carries the blue verified badge on Instagram.
A sponsored post from KitchenAid is estimated at $2,000 to $3,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
