US ARMY VET OIF THIS IS WHAT I DO - Marketing & Publicity Manager of 📧:
Followers
47.8K
Following
3.8K
Total Posts
Engagement Rate
0.22%
Avg Likes
68
Avg Comments
On Instagram, Richard Zeller is a verified Business creator with an audience of 47.8K. Richard Zeller has shared 50 posts to date, currently less than one post a week. Typical posts draw 68 likes and 35 comments, putting engagement at 0.22%.
With 47.8K followers across 50 posts, Itsrichz is one of the Business accounts tracked in the InstME index.
Against 5,335 Business accounts with 10K–100K followers in the InstME index, Itsrichz's 0.22% engagement rate lands in the bottom quarter (median: 1.46%).
The audience comments once per 2 likes on average, an unusually discussion-heavy audience.
Itsrichz currently publishes less than one post per week.
InstME's checks rate Itsrichz's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$170–$310
Based on 47.8K followers and a 0.22% engagement rate, a single sponsored post by Itsrichz is worth an estimated $170–$310. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Itsrichz | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 1.46% |
| Average likes | 68 | 334 |
| Average comments | 35 | 22 |
| Posts per week | 0.06 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Richard Zeller is a verified business creator on Instagram, with 47.8K followers.
Richard Zeller posts on Instagram as @itsrichz.
Richard Zeller has 47,796 followers on Instagram (47.8K) as of Jul 11, 2026.
Richard Zeller's engagement rate is 0.22%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.46%) for Business accounts with 10K–100K followers in the InstME index.
Posts by Richard Zeller average 68 likes and 35 comments.
Richard Zeller posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Richard Zeller's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Richard Zeller is registered as a creator account on Instagram and is verified.
Richard Zeller is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 50 posts.
50
35
Posts / Week
0.06
Growth Score
4.4 / 100
ER Rank
16th
Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Engagement
5.9%
Yes. Richard Zeller carries the blue verified badge on Instagram.
A sponsored post from Richard Zeller is estimated at $170 to $310. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.