The official home for all things Google Play. Get the latest and greatest in mobile gaming, movies, apps, and more.
Followers
862.9K
Following
162
Total Posts
Engagement Rate
0.1%
Avg Likes
740
Avg Comments
Google Play is a verified Gaming brand on Instagram, tracked in the InstME index with 862.9K followers. The account posts mainly around gaming and home & diy topics. Google Play has shared 1,148 posts to date, currently less than one post a week. Engagement runs at 0.1%, or about 740 likes and 121 comments per post.
Googleplay is a Gaming account whose 1,148 posts have grown a following of 862.9K on Instagram.
Benchmarked against 594 Gaming accounts with 100K–1M followers, Googleplay posts a 0.1% engagement rate that is in the bottom quarter (median: 3.42%).
One comment lands for every 6 likes, which reads as an unusually discussion-heavy audience.
Googleplay's output runs to less than one post per week.
With 862.9K followers but only 162 accounts followed back, Googleplay shows the ratio of a well-established account.
Estimated sponsored-post value
$3,000–$5,600
Based on 862.9K followers and a 0.1% engagement rate, a single sponsored post by Googleplay is worth an estimated $3,000–$5,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 16–30
Typical for Gaming creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Gaming
Secondary: Home & DIY
| Metric | Googleplay | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 3.42% |
| Average likes | 740 | 9,433 |
| Average comments | 121 | 139 |
| Posts per week | 0.22 | 0.61 |
Median values from 594 Gaming accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Google Play is a verified gaming brand on Instagram, with 862.9K followers.
Google Play posts on Instagram as @googleplay.
Google Play has 862,930 followers on Instagram (862.9K) as of Jul 10, 2026.
Google Play's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.42%) for Gaming accounts with 100K–1M followers in the InstME index.
Posts by Google Play average 740 likes and 121 comments.
Google Play posts less than once a week on average.
Google Play is registered as a business account on Instagram and is verified.
Google Play is categorized as a gaming and home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,148 posts.
Yes. Google Play carries the blue verified badge on Instagram.
1,148
121
Posts / Week
0.22
Growth Score
2 / 100
Follower Ratio
5326.7×
Engagement
45.75%
A sponsored post from Google Play is estimated at $3,000 to $5,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
